Analyst: Vivendi won’t sell ActiBlizz due to lack of buyers

Posted By | On 03rd, Jul. 2012 Under News | Follow This Author @KartikMdgl


Wedbush Morgan analyst, Michael Pachter, has said that Vivendi won’t sell its 61% stake in Activision Blizzard because he doesn’t expect a lot of buyers simply because $8.1 billion asked is too expensive.

“While a sale of Activision Blizzard is likely the preferred route for Vivendi, we assign a low probability to this outcome, as, in our view, there are not any readily apparent buyers,” he said to GamesIndustry. “We believe a spin-off of Activision Blizzard is a far more likely outcome.”

Microsoft has the funds to easily buy a stake in Activision Blizzard, which will also give them control over IPs like Call of Duty and World of Warcraft, but the company doesn’t seem interested to boost its IP portfolio, considering the amount of publishers they have acquired this gen.

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