Atari Founder: Microsoft “Totally Screwed Up” Xbox One Reveal

Nolan Bushnell slams Microsoft for its initial reveal of the next generation console.

Posted By | On 03rd, Jul. 2013 Under News


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After discussing the sad state of affairs among shareholders at Atari, which had filed for Chapter 11 bankruptcy back in January, founder Nolan Bushnell talked to VG247 about how Microsoft’s Xbox One reveal. And there were even less kind words for this.

“They totally screwed it up. When I heard some of the announcements and the analysis of it, I’m shaking my head and saying, ‘What in the hell were they thinking?’ Of course that wasn’t going to go down well.

Citing piracy concerns as a reason for Microsoft’s now scared DRM policy, Bushnell stated that, “They want to sell Office as a service. They want it all to be in the Cloud, they want to rent you stuff, not sell you. And when you look at some of the things about systems and procedures, they really don’t like software as an object because it’s too easy to get it ripped off.

“In the back of their mind they look at a billion Chinese people, and they sell less software there than a small town in Texas.”

Of course, Microsoft has now reversed its stance on the DRM and Don Mattrick has departed to head up Zynga as its new CEO. So it all (sort of) worked out. Right?


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  • deeboy17

    Damn right they screwed up the reveal. I think its because their company is so large and divided into different depts. No one knew what the other were doing and so on and so forth. The console could have sold itself better then them.


 

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