Diablo 3 launch was ‘painful’, admits Blizzard President

"The Diablo III launch exceeded out forecasts by an order of magnitude."

Posted By | On 25th, Sep. 2012

We all know about the infamous errors that plagued Diablo 3 launch. Blizzard president Mike Morhaime has told Gi.Biz that he could relaunch the game if he could.

“Oh, there are definitely things we would do differently. It would be so helpful in advance to know how many people are going to want to play a game. Because we could plan things out a lot better: we can make sure we have enough capacity, we can buy the hardware that we need,” he said.

“The Diablo III launch exceeded out forecasts by an order of magnitude. We were very far off. We outsold our full-year forecast in the matter of a week. I have to give our team some credit because they scrambled really quickly and they were able to increase capacity everywhere within a couple of weeks. But the first couple of weeks were a little bit painful and so I would love to do that over again.

“I felt like we gave ourselves enough time in terms of the things we could test and the things that were feasible to test. We can’t know how many people are going to come out and want to play,” he added.

“We ran an open beta where we let anyone in the world in who wanted to play the game for free for a weekend. But a lot of people were waiting for the release of the game so we really didn’t have the indication that our forecasts would be off by so much.”

Diablo 3 launch spawned a lot of negative reactions, you can check out exactly what happened from our editorial here.


Tagged With: , ,

Amazing Articles You Might Want To Check Out!

Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Stellar Blade Review – 2B or Not 2B

Stellar Blade Review – 2B or Not 2B

Stellar Blade feels like a blast from the past in the best way possible.

10 Amazing Open World Games That Refuse to Hold Players’ Hands

10 Amazing Open World Games That Refuse to Hold Players’ Hands

Getting lost and confused is part of the fun in these open world epics.

The Most Promising Linear Games to Look Forward to in 2024 and Beyond

The Most Promising Linear Games to Look Forward to in 2024 and Beyond

Fans of more focused, linear experiences have plenty to look forward to.

MudRunner VR Announced for Meta Quest 2, 3, and Pro

MudRunner VR Announced for Meta Quest 2, 3, and Pro

The off-roading sim will feature eight all-terrain vehicles, vast maps, story and free play modes, and more.

Phantom Fury Review – Fun-Filled Rampage

Phantom Fury Review – Fun-Filled Rampage

Phantom Fury is a follow-up to Ion Fury, taking place a few years into the future. Read on to figure out how w...

Europa is Looking Like One of the Most Engaging Games of the Year

Europa is Looking Like One of the Most Engaging Games of the Year

With this feature, we take a look at Novastar Entertainment's upcoming Europa and why it could end up being on...