Halo 5 Guardians: 343 Chief Bonnie Ross Being Relied On To Save Xbox One With New Game

Microsoft Is Hoping Ross has learned from her Master Chief launch problems.

Posted By | On 23rd, Oct. 2015 Under News

bonnie Ross

While the fight between the Xbox One and the PS4 isn’t over, Microsoft has long been hoping games like Halo 5: Guardians would actually give its console a jump start. While it’s too early to know for sure whether or not that is actually going to work, people like 343 Industries boss Bonnie Ross are being leaned on as the future of the industry in general and the saviors of the Xbox One in particular.

Ross has a long history of being a big time Halo fan before she was put in charge of leading the franchise. She’s showed up to interviews with Bloomberg showing off a Halo themed purse and this wasn’t a situation where she was playing at being a fan. She understands what it’s going to take to make this newest title really successful because she has been there when the series was struggling very badly. During her interview, she talked about issues like the launch of The Master Chief Collection. She was at a launch party when reports started coming in that people couldn’t find matches to play. Because Microsoft’s own servers were showing there was no problem, Ross stayed at the party, assuming it was an isolated incident.

“By the time we got back from the event it was, like, 4 a.m., and things should have been running smoothly at that point,” O’Connor says. “They weren’t.” The server were having multiple issues and Ross had to issue multiple public apologies. The 343 chief now says she’s learned from these mistakes and the launch of the next game will be quite a bit better. If Microsoft wants Halo 5: Guardians to be the console saver they think it can, Ross needs to be right.

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  • Starman

    where did you come up with this whole thing about one game saving the xb1 , they said no such thing … it doesn’t need saving , you’re trying to create the illusion that they’re failing so people wont trust them this holiday ..so they can go buy the ps4 pos ..
    “save the playstation campaign” is what this article is really all about …

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    • Michael

      It’s gaming journalism,dude. Part of their job is to make up fake stories. You hit the nail on the head. This article is really about saving playstation because we all know sony is hurting regardless how much people deny it. Soon Kaz will be stepping down.

    • Mark

      Well as for sales, the Xbox is doing fine, outpacing 360, so it’s selling pretty good. However, I think what Oliver meant was that, if Microsoft has any chance to start outselling Sony month to month, and have a slim chance of catching up in total sales over time, well now would be the time, with Halo 5. I think he meant “saving” in that sense..

  • Mr Xrat

    I thought Titanfall saved the Xbone? Oh wait, it didn’t. Wasn’t it the MCC next? Oh wait, they did the opposite with the most broken release of current gen so far. Third time’s the charm!

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