Microsoft CEO: Right Now, HoloLens Is Not Aimed At Gaming
‘I want us to push enterprise usage.’
Microsoft’s HoloLens may look absolutely amazing, especially given the possibilities and potential it holds with respect to gaming – does anyone remember Microsoft’s incredible Minecraft demo on HoloLens at E3 last month? – but as of right now, Microsoft is more interested in pushing the tech for enterprise users, rather than for gamers, Microsoft CEO Satya Nadella said.
“I did buy Minecraft to create a new genre of gaming for mixed reality. We bought Minecraft for many reasons: because it’s the number one PC app; it’s the number one console app; it’s the number one paid mobile app on iOS and Android. I wanted a hit game even for the new medium of mixed reality. And we will have that. Gaming will always be a scenario and there will be other entertainment broadly. But, with the V.1 of HoloLens, I want us to push a lot more of the enterprise usage.
“In general Microsoft’s approach will be always this dual-use focus, or this multi-focus. What we can uniquely do is bridge consumer to enterprise. That’s in our DNA. That’s why it’s even in our mission statement of empowering people and organizations. I want every technology of ours to seek that out. In the HoloLens case, when I look at the interest, it’s amazing how many are in hospitals, healthcare, retail. That’s where I’m seeing the interest and we’ll definitely go after it.”.
So, yeah. While you may be able to muck around with Minecraft on the thing, I wouldn’t go around expecting it to be the next big thing for gaming, at least not yet.