More ads en route for Xbox Live

Brace yourself.

Posted By | On 25th, Jan. 2013 Under News | Follow This Author @Shubhankar2508



Microsoft recently launched “natural user-interface ads”, or NUads, for Xbox Live, and it turns out they were very successful. So much so that Microsoft plans to invest furthermore in this area in the near future.

Microsoft reports that when prompted to vote, 37 per cent users interacted with the NUads, our of which 71 per cent did vote in a poll. 97 per cent of these votes were included in the final tally.

“These results show that NUads is a real breakthrough in TV advertising,” said Microsoft general manager of Xbox Live entertainment and advertising Ross Honey, “and you can expect more investment from us when it comes to this new ad format and video advertising in general.”

Have you found your experience with Xbox Live to be any worse or better off after the arrival of NUads? Tell us in your comments below.

Thanks, GameSpot.

Awesome Stuff that you might be interested in

  • Anonymous

    This shit’s god damn retarded. We pay to use Xbox Live which is already retarded, and now we’re expected to sit through ad’s? Great.

  • Anonymous

    This is stupid. Microsoft expects us to pay to use our internet connection as hosts for their games, since they’re too cheap to pay for servers, and now they expect us to sit through their ad’s to earn them even MORE money? REALLY?

  • Anonymous

    Glad my Live expired months ago.

  • Anonymous

    This stuff needs to stop. It’s intrusive and ridiculous. Xbox should be about video games, not advertising and marketing. They’re already making users pay for access to their own internet and apps that they already pay for (Netflix, Hulu, etc.). Microsoft has no right to do this.


Copyright © 2009-2017 All Rights Reserved.