NPD January ’11- Xbox 360 highest selling, Black Ops takes lead

Posted By | On 18th, Feb. 2011 Under Industry News, News | Follow This Author @Shubhankar2508

The NPD figures for the month of January are out, and according to these reports, January saw a decline of 5% in PC games, non PC games, accessories and hardware, going down from grossing $1.22 billion to $1.16 billion.

The hardware market saw the biggest drop, falling 8% to $324 million. The only console know till now to not have seen a decline in sales was the Xbox 360, which, according to Microsoft’s reports, sold a 381,000 units, reporting a 15% year-on-year increase. Neither Nintendo nor Sony have released any figures yet.

However, the accessory sales saw a rise of 6%, going from from $222.8 million to $235.1 million year-over-year. PlayStation Move and Kinect sales were included.

Software sales saw a drop too- they dropped to $603.1 million, going 6% down from $644.9 million last year. Call of Duty: Black Ops was the highest selling game, followed by Just Dance 2, Dead Space 2 and LittleBigPlanet 2.

Here are the full charts:

January ’11 Software Sales Grossings
Total retail sales:
$1.16 billion (-5%)
Non-PC hardware: $324.0 million (-8%)
Total software: $603.1 million (-6%)
Non-PC software: $576.0 million (-5%)
Accessories: $235.1 million (+6%)

Top 10 Highest Selling Games- Jan ’11:

1. Call of Duty: Black Ops (360, PS3, WII, NDS, PC) – Activision
2. Just Dance 2 (WII) – Ubisoft
3. Dead Space 2 (360, PS3, PC) – Electronic Arts
4. Little Big Planet 2 (PS3) – Sony
5. Zumba Fitness: Join the Party (WII, 360, PS3) – Majesco
6. NBA 2K11 (360, PS3, PSP, WII, PS2, PC) – Take-Two Interactive
7. Assassin’s Creed: Brotherhood (360, PS3) – Ubisoft
8. Dance Central (360) – MTV Games
9. Michael Jackson The Experience (WII, DS, PSP) – Ubisoft
10. DC Universe Online (PS3, PC) – Sony

Thanks, GameSpot!

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  • aquaman22

    Ummmm I thought that the media was NOT allowed to display NPD figures because the companies never want that information to hit the consumers??? Also, I’m glad to see from this list at least two sony exclusive titles and very surprised to see how well LBP 2 is doing. I mean i knew it would do well if not great so that’s really cool. Lastly, where are the sony figures? and its funny how MS puts out their info when sales are up and probably would sue you if you put their info when sales are down lol. Aqua Out!!!

    • dh4645

      yeah i was just going to say the same thing. kotaku said it a few months ago that they wouldnt be posting this stuff anymore. whats the deal?

      d h o u t ! ! !

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  • aquaman22

    Apparently these companies, and i just dont mean gaming wise i mean anything wise, they do not want to dispose to the public how well their products are selling because it might be a turn off for the consumer, as opposed to the consumer not knowing anything but what they see from advertisements and reviews of any given product that they’re interested in. That’s just my take on the whole NPD numbers. Aqua Out!!!

  • Thatruth86

    OMFG really lol no1 should be surprised right.. COD is on top -__- What a list though Cod must be doing something right to be on top after 4months

  • NDP reported Kinect Sports as the #1 bestselling game in 2011. BTW, I heard that Microsofts total sales number rise by 15 percent from Kinect sales.


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