Ubisoft Welcomes Wii U Price Cut, Wants “As Many Fans As Possible to Afford Games”
Believes that console sales are tied with software sales.
Speaking to EDGE, Ubisoft executive director of EMEA territories Alain Corre stated the company is always open to a price cut for Nintendo’s Wii U console.
“We always want the hardware to be at a low price because we want as many fans as possible to afford to buy our games, so that’s for sure. We think that Wii U will find its public at some point. Some were expecting sales to be quicker but we are optimistic.”
Speaking on publisher support, he believes that a higher install base will provide enough incentive for bringing bigger titles to the Wii U. “I think Nintendo has said that the Wii U sales in general were below expectations originally and the software tie-in ratio is also stable. So I think that when less machines sell, less games sell.”
Nintendo has been seeing lower than expected sales for the Wii U, released in November last year and has adjusted its forecasts accordingly since.