Zynga Burning to the Ground, Legal Department its Only Profit: Kixeye CEO

Kixeye CEO Will Harbin says Zynga is "bleeding top talent" and ignoring its problems in favour of legal recourse.

Posted By | On 17th, Oct. 2012


It’s hard to pity Zynga. The company rose to prominence with its share of social network games on Facebook that literally printed money. Be it Cityville, Farmville, you name it and chances are, Zynga made a cheaply designed game around it. Then after raking in the profits, Zynga decided to strike out on it’s own in an effort to garner even more cash.

The results, needless to say, have been nearly catastrophic for the country as shares fall in value and revenues plummet. And now, according to Kixeye CEO Will Harbin in a conversation with Gamesbeat, “Zynga is burning to the ground and bleeding top talent and instead of trying to fix the problems – better work environment and better products – they are resorting to the only profit centre that has ever really worked for them: their legal department. It is simply another case of Zynga vindictively persecuting a former employee as an individual.”

These statements are in reference to Zynga suing former Cityville GM Alan Patmore, who is now VP of product over at Kixeye. Patmore had admitted to taking 763 files which contained confidential game designs from various teams at Zynga. But considering Kixeye’s themes, would they really be used to gain an advantage on Zynga – one that they don’t really need?

Harbin feels that “given their financial situation, it all feels pretty desperate”, going on to clarify that, “Our games have little in common with the ones that Zynga is known for. We make synchronous, combat strategy games. They make asynchronous clicking games. We have 2 of the top 7 highest grossing games on Facebook. Why on earth would we want to emulate a business that has seen a 75 per cent decline in share price since their debut? According to their S1 their games average $.06 ARPDAU. Our games generate up to 20x that. You do the math.”

Source: GIBiz


Amazing Articles You Might Want To Check Out!

Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Dragon’s Dogma 2 Guide: All Vocation Maisters and How to Find Them

Dragon’s Dogma 2 Guide: All Vocation Maisters and How to Find Them

Everything you need to know about Vocation Maisters in Dragon's Dogma 2.

Rise of the Ronin Guide – All Fugitive Locations

Rise of the Ronin Guide – All Fugitive Locations

Hunting Fugitives is one of the more rewarding activities in Team Ninja's open-world action RPG. Here's where ...

Bulwark: Falconeer Chronicles Review – House of Falcons

Bulwark: Falconeer Chronicles Review – House of Falcons

As a streamlined city-builder with some conquest and exploration thrown in, Bulwark: Falconeer Chronicles is w...

Open Roads Review – Road Trip

Open Roads Review – Road Trip

Open Roads is one of those games where it's more interesting to think and talk about it than it is to play it.

Dragon’s Dogma 2 – A Great Mix of Elden Ring and The Elder Scrolls?

Dragon’s Dogma 2 – A Great Mix of Elden Ring and The Elder Scrolls?

Capcom's action RPG captures the best strengths of several genre behemoths.

Earthblade Has Been Delayed Out of 2024

Earthblade Has Been Delayed Out of 2024

"We know that this will be disappointing for a lot of you and we're sorry for that," says Extremely OK Games f...