According to Zack Scott, who does “Let’s Play” videos for YouTube, has seen Nintendo issue a content ID match for his content, which gives them monetisation rights over his videos. They can also block his videos entirely – not that they have any intention to do so.
Speaking to Gamefront, Nintendo stated that, “We continually want our fans to enjoy sharing Nintendo content on YouTube, and that is why, unlike other entertainment companies, we have chosen not to block people using our intellectual property.”
Then why not just leave well enough alone? As such, with many users using YouTube to legitimately earn money, Nintendo has effectively draw a line in the sand for content creators.
As for Scott, he responded that, “Video games aren’t like movies or TV. Each play-through is a unique audiovisual experience. When I see a film that someone else is also watching, I don’t need to see it again. When I see a game that someone else is playing, I want to play that game for myself.
“Since I started my gaming channel, I’ve played a lot of games. I love Nintendo, so I’ve included their games in my line-up. But until their claims are straightened out, I won’t be playing their games. I won’t because it jeopardizes my channel’s copyright standing and the livelihood of all LPers.”