Rubin said that the 360 peripheral may be ‘more than just a gaming machine’.

“Putting Natal in the Xbox gives it the opportunity to become a lot more than just a gaming machine… the things you can do outside of gaming justifies buying Natal.

He further added: “If Microsoft plays its cards right it can sell far more Xbox’s … to people who don’t buy games.”

Natal is due out later this year, and if Pachter’s predictions are anything to go by, will cost somewhere around $50.