2K Sports today announced that a free demo of NBA 2K11 is now available on Xbox LIVE and PlayStation Network. The demo will allow players to relive this past season’s exciting NBA Finals and play one quarter as the Los Angeles Lakers or Boston Celtics. The demo will give fans will a glimpse of this year’s improvements, including revamped IsoMotion dribbling controls, dynamic shot control and all-new visuals in the NBA 2K11 demo.

2K Sports is going big for the next iteration of NBA 2K, the top-selling and top-rated NBA videogame simulation franchise*. In this year’s edition of NBA 2K, NBA 2K11 will bring recent Hall of Fame inductee, Michael Jordan back to the game. For the first time, fans will be able to play as His Airness and recreate ten of Jordan’s best career games in NBA 2K11, including “The Shrug” game during the 1992 playoffs where Jordan scored six three-point shots in a scorching 35-point first-half performance.

NBA 2K11 is rated PEGI 3+ and will be available October 8, 2010.
*According to 2008 – 2010 Gamerankings.com and The NPD Group estimates of U.S. retail video game sales through June 2010.

“Fans of the series are going to be thrilled to know that in NBA 2K11 Michael Jordan is much, much more than just a cover athlete,” said Jason Argent, vice president of marketing for 2K Sports. “We’re excited to start talking about the ways that Michael will be used in the game and there’s still a lot more to come.”

While playing The Jordan Challenge, fans can try to stun the world in Jordan’s self-described greatest game by torching the Cavaliers by 69 points in March of 1990; attempt to battle back from the flu to lay waste to the Jazz in Game 6 of the 1997 finals; or leave the world wanting more as they relive one of Jordan’s finest performances during his last game as a Chicago Bull on June 14, 1998. In addition to The Jordan Challenge mode, gamers will have the unique opportunity to play as some of the greatest teams in NBA history, including the ‘85-’86, ’89-’90, ’90-’91, ’94-’95, ’95-’96, ’96-’97, and ’97-’98 Chicago Bulls.