“We have a lot of women within the industry who run studios and pack a mean punch, the influence of women within the industry is pretty great, but we need to see that on the game design and programming side as well.

“It takes women working on games for games to change. I know there are all sort of discussions about where it is now and where it has been but I’m interested in where it’s going… particularly like the type of things we’re making at Media Molecule and lots of other studios are making, games which are for both genders and all ages.”

Reddy is currently working with BAFTA to help in spreading awareness and encouraging women to pursue careers in game development.

“I’ve had my head down for so long just making things, that I’ve been bad in realizing how low the numbers of women are within games. In the last months I’ve started to think more about how I can encourage young women to get into games.”

This isn’t the first bit of recognition she’s received for her efforts either. She was also named number as one of the United Kingdom’s Most Powerful Women alongside known heavyweights like the Queen, J.K. Rowling and Victoria Beckham in BBC Radio 4’s list.

The year should continue to be interesting for Media Molecule as well, as we received a glimpse of what they have planned for the PlayStation 4 already.

Source: GIBiz