Black Friday is a great time for all gaming companies in general, because they end up seeing higher than usual sales for their products. However, Nintendo’s had it rough these past few years, what with the Wii U simply not managing to move a whole lot of units- including at Black Friday.
Ironically enough, with Wii U support tapering off, and its successor console looming on the horizon, that may have changed this year. Target reports that it had its biggest Black Friday yet, as far as its online sales go- and that this was driven primarily by three products: the Apple Watch, the iPad, and surprisingly enough, Nintendo’s Wii U.
Of course, the Wii U had its best bundle ever this year, with $250 getting you a new console, as well as Super Smash Bros. and Splatoon included for free- which meant you could get the console and two of its best games for a very low price. That may have been responsible in driving sales for the system.
It’s good to know, however, that there is demand for the Wii U- all it needed was for Nintendo to drop the price. If only they had done this two years ago, maybe the console’s outlook would have been very different.