Nintendo of America Business Head: Creating Awareness of Digital Titles is “My Personal Mission”

Dan Adelman wants to make more consumers aware of digital offerings, include indie titles.


Nintendo of America business development head Dan Adelman recently spoke to Destructoid about making sure that the various digital titles available for the 3DS and Wii U get proper notice among consumers. This includes indie titles – something that Nintendo hasn’t been as renowned for as Sony and its latest push for indie titles on the PS4.

“That’s kind of my personal mission in life these days. If you talk to someone outside of the gaming industry, someone who doesn’t necessarily follow [or] read all the blogs and keep up with the latest news, a lot of them are really unaware of a lot of these games.

“They’ve never heard of them, don’t know that they even exist. So right now, it’s a little bit of a niche audience of people who follow all of these games. But I’m personally convinced that if you get these games into people’s hands and they try them, they’ll be shocked. They’ll be surprised at how good these games are and say, ‘I had no idea you could get these amazing games for $15, $20, $10 sometimes.’

“So I spend all of my time playing indie games; frankly, it’s been a while since I played a full retail game just because there’s so much great stuff out there. That probably says more about me than it does about anything else.”

And that unified account system that has bene requested for the Wii U and 3DS? There’s no update but Adelman stated that Nintendo is “very aware” of the demand for it.

3DSdigital downloadseShopindienintendo of americawii u