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	<title>dice 2019 &#8211; Video Game News, Reviews, Walkthroughs And Guides | GamingBolt</title>
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		<title>Sony Exec Talks About Their “Hubris With PS3”</title>
		<link>https://gamingbolt.com/sony-exec-talks-about-their-hubris-with-ps3</link>
					<comments>https://gamingbolt.com/sony-exec-talks-about-their-hubris-with-ps3#respond</comments>
		
		<dc:creator><![CDATA[Pramath]]></dc:creator>
		<pubDate>Tue, 12 Feb 2019 22:30:01 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[dice 2019]]></category>
		<category><![CDATA[ps3]]></category>
		<category><![CDATA[ps4]]></category>
		<category><![CDATA[sony]]></category>
		<guid isPermaLink="false">https://gamingbolt.com/?p=386079</guid>

					<description><![CDATA[Sony executive reflects on what was the company’s “Icarus moment”. ]]></description>
										<content:encoded><![CDATA[<p><a href="https://gamingbolt.com/wp-content/uploads/2012/09/PS3-New-Slim.jpg"><img fetchpriority="high" decoding="async" class="aligncenter size-full wp-image-113003" src="https://gamingbolt.com/wp-content/uploads/2012/09/PS3-New-Slim.jpg" alt="" width="620" height="344" srcset="https://gamingbolt.com/wp-content/uploads/2012/09/PS3-New-Slim.jpg 505w, https://gamingbolt.com/wp-content/uploads/2012/09/PS3-New-Slim-300x166.jpg 300w" sizes="(max-width: 620px) 100vw, 620px" /></a></p>
<p>Sony is in a position of <a href="https://gamingbolt.com/ps4-worldwide-shipments-cross-94-million-units">utter domination</a> in the market currently, but things weren’t quite so pretty for it last generation. While Sony ended up recovering very well, that recovery came because of the “Icarus Moment”, so to speak, that came with the initial failure of the PS3, and the humbling experience that that created for Sony as a company.</p>
<p>This isn’t just my take either. No less than Sony Worldwide Studios boss Shawn Layden admitted as much in his opening keynote at DICE 2019 earlier today. Speaking about Sony’s moment of reckoning with the PS3, Layden said (via <a href="https://ca.ign.com/articles/2019/02/12/playstation-exec-never-underestimate-nintendo-dice-2019" target="_blank" rel="“noopener”">IGN</a>) that that failure nonetheless sculpted Sony into the company that it is today.</p>
<p>“PlayStation 2 was an industry triumph, it remains one of the best-selling consoles of all time,” Layden said. “But coming off the heels of that, was PlayStation 3: a stark moment of hubris in the nearly 25 years of PlayStation history. As we sometimes call it, PS3 was our Icarus Moment.&#8221;</p>
<p>&#8220;For our business, the fall was sharp,” he continued. &#8220;We hadn’t listened to our customers. We created a devilish development environment. We reacted too slowly and our network was underdeveloped. And worst of all, if you remember, was the price point.</p>
<p>&#8220;While the PlayStation 3 and our fight to say relevant has been well-covered, what wasn’t as well-covered was the call we made at that time to transform our company into what we are today. We doubled our efforts to develop incredible games and strengthened our partnerships for the next generation.</p>
<p>&#8220;We listened to developers and gamers. We listened to [Mark Cerny, PS4’s lead architect]. We created PS4, a console for developers as much as it was for fans. We focused on the quality of our games, on making titles that would stand the test of time, the way that the best pieces of art often do.&#8221;</p>
<p>It’s incredible to see Sony responding well to the criticism and market failure at the time. I can just hope that the PS4’s success doesn’t go to their heads the same way the PS2’s did. They’re doing well, but their <a href="https://gamingbolt.com/wargroove-developers-made-several-requests-for-cross-play-on-ps4-sony-said-it-was-not-going-to-happen">openly misrepresenting</a> their enabling of cross-play for games is, for example, one instance of them showing worrying tendencies again.</p>
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		<title>“We Are All Better For Nintendo’s Efforts”, Says PlayStation Exec</title>
		<link>https://gamingbolt.com/we-are-all-better-for-nintendos-efforts-says-playstation-exec</link>
					<comments>https://gamingbolt.com/we-are-all-better-for-nintendos-efforts-says-playstation-exec#respond</comments>
		
		<dc:creator><![CDATA[Pramath]]></dc:creator>
		<pubDate>Tue, 12 Feb 2019 22:10:59 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[dice 2019]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Nintendo]]></category>
		<category><![CDATA[nintendo switch]]></category>
		<category><![CDATA[ps4]]></category>
		<category><![CDATA[sony]]></category>
		<category><![CDATA[The Legend of Zelda: Breath of the Wild]]></category>
		<category><![CDATA[Xbox Adaptive Controller]]></category>
		<category><![CDATA[Xbox One]]></category>
		<guid isPermaLink="false">https://gamingbolt.com/?p=386076</guid>

					<description><![CDATA[Also recognizes Microsoft’s efforts with the Xbox Adaptive Controller.]]></description>
										<content:encoded><![CDATA[<p><a href="https://gamingbolt.com/wp-content/uploads/2017/05/The-Legend-of-Zelda-Breath-of-the-Wild.jpg"><img decoding="async" class="aligncenter size-full wp-image-297093" src="https://gamingbolt.com/wp-content/uploads/2017/05/The-Legend-of-Zelda-Breath-of-the-Wild.jpg" alt="" width="620" height="349" srcset="https://gamingbolt.com/wp-content/uploads/2017/05/The-Legend-of-Zelda-Breath-of-the-Wild.jpg 620w, https://gamingbolt.com/wp-content/uploads/2017/05/The-Legend-of-Zelda-Breath-of-the-Wild-300x169.jpg 300w" sizes="(max-width: 620px) 100vw, 620px" /></a></p>
<p>PlayStation boss Shawn Layden <a href="https://gamingbolt.com/wargroove-developers-made-several-requests-for-cross-play-on-ps4-sony-said-it-was-not-going-to-happen">may not be too keen</a> on allowing his platform to play with the other consoles, but it does seem like he respects them nonetheless. Speaking during his opening keynote at DICE 2019, Layden acknowledged what both of PlayStation’s competitors have brought to the table, highlighting Nintendo’s ability to return from the failure of the Wii U, and make a <a href="https://gamingbolt.com/nintendo-switch-was-the-bestselling-console-in-december-2018-in-us-npd-group">bestselling console</a> with the Switch, as well as to make the <a href="https://gamingbolt.com/the-legend-of-zelda-breath-of-the-wild-is-the-game-awards-game-of-the-year">Game of the Year</a> in 2017 with <i>The Legend of Zelda: Breath of the Wild</i>.</p>
<p>“The best-selling console of 2018 in the U.S. was the Nintendo Switch,” Layden said (via <a href="https://ca.ign.com/articles/2019/02/12/playstation-exec-never-underestimate-nintendo-dice-2019" target="_blank" rel="“noopener”">IGN</a>). “Nintendo took a massive risk when they brought this to the market. People thought Nintendo might one day be out of the hardware business. People would say things like ‘kids play games on mobile phones and tablets, dedicated portable gaming is dead and gone.’ But as I’ve said before: never underestimate Nintendo. All of us are better for their efforts.”</p>
<p>Nintendo wasn’t the only competitor Layden praised, either. He also lavished praise on Xbox for their Adaptive Controller, and how that has expanded the potential audience for video games as a medium.</p>
<p>“It is our responsibility to continue to broaden the tent, to continue to ensure that everyone can play, all are welcome here,” said Layden. &#8220;We must keep striving to make games more accessible, as Xbox has done with its adaptive controller, and we have had the privilege to do with our software titles.”</p>
<p>It’s good to see that Layden recognizes that the gaming industry is one that benefits from all the players within it, and that it is not just about Sony and PlayStation. I also hope that soon, moving forward, Sony will put its money where its mouth is, and also act on this sentiment.</p>
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