Square Enix announces that two brands from different realms: fashion and video gaming, have come together in the latest issue of Arena Homme+ where characters from the recent game Final Fantasy 13-2 showcase Prada’s 2012 Spring/Summer men’s collection.
“Our Spring issue focuses on a world of direction and escapism, and having a visually stunning videogame franchise such as FINAL FANTASY work alongside us and a leading fashion brand like Prada to create something so unique is incredible,” said Max Pearmain, Editor of Arena Homme+. “I’ve always been interested by the power of videogames and their place in society, and the amount of work that’s gone into this project blows my mind. We’re incredibly pleased with the result.”
Yoshinori Kitase, Producer of FINAL FANTASY XIII-2 added, “The FINAL FANTASY series is known for its creativity and innovation; so working with Prada, a renowned fashion house with such beautiful clothing, was a very exciting opportunity. The images we have been able to create together are vibrant and unique.”
Check out the screens below.
Update:Square Enix would like to clarify that this project was undertaken as part of the celebration of the 25th anniversary of the FINAL FANTASY franchise – and is not a direct collaboration with Prada, who simply provided the outfits for the purpose of creating the images.