Nintendo has announced that they are not holding an E3 conference this year. What they mean is that they have stopped doing large-scale E3 conferences in favour of smaller ones.
They will be attending E3 but there won’t be a public event where they show what they have. Nintendo Direct is something they have been really pushing on and that’s what they are planning to do, and are also investigating ways to deliver information directly to the public at the time of E3.
Here’s their official statement on the matter:
“At E3 this year, we are not planning to launch new hardware, and our main activity at E3 will be to announce and have people experience our software. Many people are certainly very interested in learning more about the Wii U titles that we are going to announce,” they revealed.
“We will use E3 as an ideal opportunity to talk in detail mainly about the Wii U titles that we are going to launch this year, and we also plan to make it possible for visitors to try the games immediately. As a brand new challenge, we are working to establish a new presentation style for E3.
“First, we decided not to host a large-scale presentation targeted at everyone in the international audience where we announce new information as we did in the past. Instead, at the E3 show this year, we are planning to host a few smaller events that are specifically focused on our software lineup for the U.S. market.
“There will be one closed event for American distributors, and we will hold another closed hands-on experience event, for mainly the Western gaming media. Also, I did not speak at last year’s presentation, and I am not planning to speak at these events at the E3 show this year either.”
What do you think about their decision, is it a good one to not hold a public conference at the event? It seems like they are scared of Microsoft and Sony.