Xbox One Attach Rate Is ‘Great’, Says Phil Spencer

Things are going great for Xbox.

Posted By | On 23rd, Mar. 2017 Under News | Follow This Author @Pramath1605


The Xbox One may not be the highest selling console of this generation, but it looks like it is doing reasonably well on other metrics. For instance, speaking on Twitter to fans, Phil Spencer confirmed that the software attach rate for Xbox One is great, including for third party games.

Responding to the concern that Xbox fans no longer buy third party games like they used to, Spencer said that Xbox owners are buying games just fine, they purchase DLC, online usage is high, and reiterated, in explicit terms, that the attach rate on the system is great.

Spencer also reiterated, however, that in addition to third party games, first party games are important to the future of Xbox- which gives me hope that there is something big in the works. With the impending launch of the Xbox Scorpio later this year, it will be interesting to see how Microsoft plans on tackling the lead that the PS4 has surmounted.

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  • Davey681

    Development costs aren’t always justified. That’s business 101. Look at Sony’s embarassing exclusive attach rates. Horizon zero dawn only sold 2.6 million copies out of an install base of 60 million. So 96% of PS4 owners didn’t care about it enough to even purchase it.

    • LifeOnMars

      That is because there are so many great games available for the Ps4 you can’t own them all.

    • Dougdec92

      Now that’s fire….would remember to heat up my food on this epic comeback

    • Gamez Rule

      Don’t think he actually knows that Sony has more than Forza / Gears & Halo on offer. Maybe he just can’t accept here’s actual more variety of games on the system and that’s why PS4 gamers spread their costs over multiple games and not just one when released in a blue moon.

    • Dougdec92

      None I can see

    • Gamez Rule

      Exactly. The game is selling good for a new IP that’s only on one platform.

    • greatnessIsaLIE

      Yet they all tank. Exclusives in general just don’t sell very well unless it’s uncharted and halo. That’s it hardly anyone cares about the others. The ones that do are the minority.
      That’d why we don’t see millions of comments here because most gamers are just casuals that have lives.

    • LifeOnMars
    • greatnessIsaLIE

      You can say the same about ps4.

    • greatnessIsaLIE

      Wake me when at least 20 percent of the ps4 install base buys an exclusive. 2 out of 10 people that should be attainable.

    • greatnessIsaLIE

      Haha I just saw the pic you attached to the comment.
      Yeah rip scale bound but to be fair it was only going to sale about 2 million lifetime. It was going to be a flopper.
      Most people say that halo 5 was a flop. So in my opinion if a game doesn’t outsell halo 5 then it’s a flop. Zelda will probably outsell halo 5 but not hzd. It’s another flopper, but people say it’s pretty good for a new ip,but still below halo 5 a flop. It’s take at least 2 hzd maybe even 3 installments to reach halo 5 numbers.

    • Gamez Rule

      “Forza Horizon 3 has hit 2.5 million units worldwide, across Xbox One and Windows 10 PCs” ( Released Sept-2016 & hit 2.5 million in Feb 2017 ) and you think Horizon: Zero Dawn ( only on PS4 consoles ) has an embarrassing exclusive attach rate when hitting 2.6 million in two weeks ☺

    • Davey681

      “The Forza Franchise as a whole has now brought in over $1 billion in retail sales. By December, 2016, more than 14 million unique players were “involved” in the Forza community on PC and Xbox One, Microsoft said”

      A single player game vs a long term multiplayer series which is the best in gaming. People keep playing multiplayer games boy…they invest in DLC etc. Sony’s single player games are one and done.

    • Gamez Rule

      Forza Franchise? vs one new IP☺

      Ok lets look at Forza Franchise compared to Gran Turismo Franchise ( that’s only on PlayStation ) Which series sold more? What would have earned more? = GT series has also grossed $4 billion in sales revenue as of 2013. ( Mario outsold them both and made more in retail sales too )

      But getting back to Single player vs long term multiplayer, Horizon: Zero dawn has outsold FH3 already and within two weeks. Yes a single player game outsold a multiplayer. That’s just the truth!

    • Davey681

      Yeah nope…14 million and growing vs 2.6 million and done.
      10% attach rate vs 4% attach rate. Long term investment by consumers vs one and done.

      Err GT is All but dead, and by the sound of GT sport… it won’t be good.

      $1 billion wrote off by Sony last quarter means they make unwise investments like PSnow and PSVR far too often.

    • Gamez Rule

      OMG! LMAO!

      Yes it is a fact that “Forza Horizon 3 has hit 2.5 million units worldwide, across Xbox One and Windows 10 PCs” ( Which released Sept-2016 & hit 2.5 million in Feb 2017 )”

      It’s a fact that Horizon Zero Dawn ( a new IP + a single player game ) outsold FH3 within two week of release when hitting the 2.6 million mark.

      It’s a fact that Gran Turismo Franchise has made more than $4 billion in sales revenue for Sony as of 2013 ( higher than Forza that only made 1 billion in Dec 2016 )

      It’s a fact that Gran Turismo Franchise has sold more games that the Forza franchise.

      It’s a fact that Mario outsold them both and made more in retail sales too.

      So no matter how to want to spin it…It is what is is, the truth☺

    • Davey681

      It’s a fact that horizon zero dawn was only purchased by 4% of the PS4 user base…in its 1st 2 weeks which is awful. It’s also fact the GT has been headed downhill for the past 2 installments and this “Sport” spinoff is worrying to say the least. I seriously doubt that it will match Forza quality and almost certain 4k 60fps specs on Scorpio.
      It’s a fact that Sony wrote off $1 billion dollars last quarter which has me significantly concerned for the future of the company that I am invested in. Facts are facts

    • Gamez Rule

      What you posted is not factual when stating your opinion ( in its 1st 2 weeks which is awful / GT has been headed downhill for the past 2 installments / etc) that all just you not facts. lol

      No matter how you spin it what I posted above is 100% factual and correct. Horizon: Z D outsold a well known game called FH3 within two weeks of release.

    • Dougdec92

      I dont even get him/her, a new IP is taking risk and managed to outsell a fh3 in just 2weeks, fh3 has been out for 6mths, so pls ask Davey what hzd would be at in August?

    • Gamez Rule

      Don’t think he could count to Six, as he can’t even understand that Four is more than One☺

    • Dougdec92

      I’m whispering to you now…he needs a math lesson

    • Gamez Rule

      ☺☺☺

    • greatnessIsaLIE

      What exactly is wrong about his math? lol

    • greatnessIsaLIE

      Gt are the best driving games but I wish they were here.
      They have been some of my favorite games in the last 20 years. I’m really hoping they pull through with a good game this time.
      Since 2013 for a had been outstanding though definitely the best out right now.

    • Gamez Rule

      I will admit I don’t understand why GT takes so long to make & release, but when the games gets released they outsell other racing games which are classed as full true console exclusives.

      So they can’t be that bad.

    • greatnessIsaLIE

      Oh yeah I have never been disappointed by the game mechanics in a GT game. They are the best driving Sims out there. Everytime a new one comes out I drop several hundred bucks on the latest steering wheel,seat,pedals and shifter. I guess I could use the wheel set up I have on my xb1 but I want one with a GT logo.
      I’m hoping it has vr support. That would be great.

    • Dougdec92

      Wow, a whole franchise compared to a brand new IP?, first you suck at math and then you suck at math, they are two different weights son

    • Davey681

      4%<10%
      You suck gimp..

    • Mr Xrat

      Took 11 years and games churned out year after year to hit that number. Forza is a flop.

    • Gamez Rule

      I loved the 360 Forza’s back in the day, so when I bought Forza motorsport 5 I was really looking forward to it. I then soon realized it was like looking at a 360 game and handled poorly so IMO it was a poor game compared to what we got back in the day on 360.

    • Davey681

      Let’s see
      96% of PS4 owners didn’t buy Horizon zero dawn.
      Horizon zero dawn, Nioh, Last guardian, and the rest of Sony recent single player hack n slash trade ins are flops.

    • Gamez Rule

      So I bought HZD, and Nioh out of the three games you mentioned, but nothing for Xbone. Why is that, because Xbone hasn’t got any true exclusive games like you’ve shown above.

    • Davey681

      I didn’t buy HZD and Nioh because they will be playable on PC shortly. MS owns and is developing multiple platforms…Xbox and windows 10 PC. And imagine that they support them both with their games. Don’t be such a mental case gimp.

    • Gamez Rule

      I have PC, Xbone & PS4 to play all games I wanted on those platforms, but fact is any game you play via PS-Now will not be the same quality as what’s on PS4. Streaming isn’t going to give PC gamers the experience PS4 gamers have… Example HZD will not be steamed to PC gamers as high quality as what’s on PS40Pro☺ But still nothing on Xbone, still waiting.

    • Davey681

      I have all platforms. But not exactly sure why I need a PS4 to play Sony’s single player games..,they can be completed on PC since there is really no point in owning them long term. Pssst…MS is about to launch the most powerful console ever made….don’t ya think that they are holding announcements, releases, dates for that reveal ? You Sony lickers are odd. After all they probably want you lickers to buy that 720p “pro” so that you will buy a real machine (Scorpio) when she drops.

    • Gamez Rule

      Why have more powerful hardware when MS hasn’t even been supporting the base Xbone model users lately with real FULL console exclusives games. If Sony can do it then shouldn’t MS.

      You can have all the power in the world but with no games to play it will just sit there just like Xbone does right now in my household.

    • Davey681

      Lordy
      You lickers are so very odd.
      Every multiplat to start will be noticeably superior on Scorpio.
      Were you lickers complaining when Nintendo held new stuff for the switch release ? Nope ! Fing comical.
      MS is moving to next gen son…the thing does 4k 60fps game capture and streaming…so you can bet the thing plays 4k 60fps games. MS wants people buying 720p “pro” now and then the Scorpio.

    • Gamez Rule

      1 “Every multiplat to start will be noticeably superior on Scorpio”
      Not correct as it’s up to the dev to patch games, and just like PS4-Pro not all games runs better without being patched.

      2 “MS is moving to next gen son”
      Nope not true. BUT if they did then they lied to gamers when stating Scorpio is NOT a next gen console.

      3 “so you can bet the thing plays 4k 60fps games” PS4-Pro also has 4k 60fps games, but Scorpio just like PS4-Pro will still need to drop frame-rates or visuals within some games.

      But truth is still no full true 1st party console exclusive games on Xbone this year as of now while PS4 has loads. No point in having extra hardware with no support.. Rather have games being honest.

    • Davey681

      Look you are a licker..it’s a fact.
      I am a realist. My PS4 will be traded in towards Scorpio and if I want to play Sony’s single player hack n slash trade ins I’ll do it on PSnow.
      As for the rest of your nonsense….I don’t give a f**k.

    • Gamez Rule

      You’re a realist LMAO!

      Trade in your PS4 ( if you have one ) and look at your Scorpio at how nice and powerful it is while PS4 gamers carry on with games and no need to use PS-Now to play PS4 games☺

    • Dougdec92

      I agree 100%, what is a powerful game console with no games to show for it?, next gen will be the gen of true 4k 60fps because they wouldn’t need to hold parity with previous gen. Let’s wait and see but in the mean time MS should get games cos the ps4 is even confusing its install base with so much games that we hardly can buy 6 games at a go without praying for some games to having their release dates postponed

    • Gamez Rule

      That is correct. Next gen should be 4k 30/60fps so until then I’ll make do with what I have. MS needs games not power, and MS needs to show support for the Xbone users.

    • Dougdec92

      If that is the power of Scorpio, then all of us would’ve migrated to the PC a long time ago, why haven’t we?, because the PC doesn’t have iconic exclusives like Sony and Xbox have, so pls pls get some great exclusives on the Xbox ecosystem or the ps4 will still be lonely in the greatest console list…..games pls, games

    • Davey681

      Many many people have. And remember Your games ain’t my games. If I want 3rd person single player games I power up my PS4. Problem is they have no replay value. Not to mention they will all be playable on PC shortly. It’s Microsofts multiplayer and coop games I prefer. I assure you MS has plenty of games to unveil.
      Please tell me you aren’t going to try and argue which games I prefer ?

    • Dougdec92

      Nope, that I wont

    • Mr Xrat

      DR4 flopped hard, Gears 4 flopped hard, took sage rehash Forza Horizon 3 three months to do what new IP HZD did in a fortnight. Your games flop as hard as you, retarded woodpecker!

    • Davey681

      Don’t be mad mental case…Sony broke the wifi trying to do a simple OS update. 720p “pro”, broken wifi and more single player hack n slash trade ins for you lickers….LOLoLo

    • greatnessIsaLIE

      Gears 4 and hzd basically had the same attach rate through 2 weeks.lol
      They both “flopped hard.”
      Since October gears 4 has sold about 3.5million including the digital sales, but excluding bundles. So in order for Hzd to have a better attach rate than gears 4 it’ll need to sale about 4 million in the next 5 months. It may not even outsell gears 4 until the holiday season.
      I myself thought Hzd was going to sell 5 million copies in the first week,but I was wrong. I guess the hype was just hot air.

    • Mr Xrat

      No one knows what Gears 4’s sales are, Xgimp. Get better at lying. 🙂

    • greatnessIsaLIE

      Microsoft already announced that digital sales for gears 4 made up 40 percent of total sales.
      Vg charts has gears 4 at 2.8 million retail. Well do the math.
      Gears 4 has a better attach rate than HZD and it flopped hard haha just accept the truth you xgimped.

    • Mr Xrat

      MS had made no such announcements and unless VGChartz has an official source it makes up numbers.

      Your existence is a lie, Xgimp. 🙂

    • greatnessIsaLIE

      Yeah OK and I guess you live in a world where the ps4 is just as good as the scorpio,but I’m living a lie.

    • Mr Xrat

      Try and change the subject after you got owned. Classic.

    • greatnessIsaLIE

      So you agree that the ps4 pro will be a choir boy compared to the Scorpio. Hahaha why are you changing the subject what did you get xgimped.

    • greatnessIsaLIE

      Your life is a flop.

    • Dougdec92

      He just needs a math lesson….a kid could figure this out

    • Gamez Rule

      100% agreed.

    • Mr Plinkus

      You really are a Berk aren’t you . Horizon out for just two weeks and it’s already sold 2.6 million copies , that’s very good sale wise and nowhere near ’embarrassing’ as you put it.

    • Davey681

      Single player game sells what it sells and that’s it.
      4% attach rate for HZD Is awful.
      Don’t be a fantool homie.

    • Dougdec92

      You just suck at math, that’s what was being taught you

    • Davey681

      4%<10%
      You suck gimp

    • Eddie Battikha

      Man U are IDiotic to the fullest, keep waiting to get 1 vote.

    • Davey681

      Thx brah
      All fan tools are idiotic. Even discussing most of this stuff is absolutely moronic. I like to take it to extremes to show em how moronic it all is.

    • greatnessIsaLIE

      He’s just pointing out the truth. Only 4 in every 100 ps4 owners care about hzd.
      How does that make h I mean an idiot?

    • Gamez Rule

      Agreed. For a new IP sales are good. Worth the risk.

    • Dougdec92

      Wow, you just had to forget the rate at which HZD sold at right?, the problem you having is the fact that you didn’t calculate the rate at which 2.6million copies sold was achieved and that was in less than 2weeks after release so if in two weeks you are able to sell to more than 4% of your install base then that’s an excellent metric,
      2.Percentages aren’t face values, they depend on the total you calculated from, so 4% attach rate of 60million in 2weeks would be better than the same on the xboxone platform because their install base is lower….the only true determiner of success would be whether you made reasonable profit and that is the only part I’ll agree with you.

    • Mr Xrat

      PS4 has a better attach rate than the PS2 and Wii did and PS4 exclusives perform better than your stinkers, retarded woodpecker. No wonder they’re on PC now.

    • Davey681

      Don’t talk of PSnow like that ! Sony invested almost $1 billion in it. And now Sony exclusives are all on PC. They aren’t all stinkers. Single player hack n slash trade ins are worth wasting time once in a while.

    • Mr Xrat

      Knack 720p three years later haha!

    • greatnessIsaLIE

      If you exclude the indie games it’s lower than every other Playstation. Just saying.
      It’s uncharacteristically high right now because of the flash sales that go on, and because indie games are included. I really doubt that exclusives have made much of an impact on attach rate as not very many people care about them.

    • Mr Xrat

      In your delusional little world. 🙂

    • greatnessIsaLIE

      Obviously my world is bigger than yours. You are the one living on that gay little space station with no girls and Internet access.

  • Mr Plinkus

    I like Phil Spencer , however simply saying “attach rates are great” and backing it up with no evidence means absolutely nothing !! It’s an empty statement.

    • greatnessIsaLIE

      The numbers are already out there why do you need him to say something that is public already.lol last year’s attach rate was the highest of any console ever this year it’s dropped down under the ps4. Ps4 is somewhere around the 7.8 mark and xb1 is about 7.4. The numbers are out there you just have to do a little math.

  • Dougdec92

    Ohk Phil, ohk

  • Mr Xrat

    It’s so good they won’t release the actual number.

    If you feed your fanbase air, don’t be surprised when they hype up marketing deals
    like ROTTR and Shadow of War (and then don’t go and buy the games – whoops!)

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    • greatnessIsaLIE

      It’s not hard to do the math. Just divide 2 numbers.lol
      Right now with the numbers I’ve received from Ms I will have to say it’s about a 7.4 attach rate. Last year it was almost 8 and was higher than the ps4 at that time. What the ps4 has something like 7.8 doesn’t it?

    • Mr Xrat

      The numbers you pulled from nowhere in a fanboyism-induced haze? Try harder. 🙂

    • greatnessIsaLIE

      Haha those are pretty close to the official numbers. It maybe higher or lower but by no more than a couple of points.
      27 million consoles divided by 200million pieces of software sold.
      I don’t know what to tell you but keep trying maybe one day you’ll have a clue.

    • Mr Xrat

      There are no official numbers just like there aren’t for most of your trash lineup. Why don’t you buy your own games?

    • greatnessIsaLIE

      I buy hundreds of games a year.lol
      I own about 70 percent of all games released this Gen including most exclusives. I only play about 15 of them regularly though. Life keeps me too busy.

    • Mr Xrat

      Yeah, sure you do.

  • Davey681

    Development costs aren’t always justified. That’s business 101. Look at Sony’s embarassing exclusive attach rates. Horizon zero dawn only sold 2.6 million copies out of an install base of 60 million. So 96% of PS4 owners didn’t care about it enough to even purchase it….

  • One With Shadows

    The attach rate?!! Lololol. Bahahahahaha. That the new pinnacle of Xbone’s accomplishments??

    • greatnessIsaLIE

      Well now that the ps4 attach ra r e is higher for the first time this Gen. It’s actually more of an accomplishment to sony. The Xbox has had a higher attach rate than the ps for more than a decade. Sony just now passed them. That’s why they were bragging recently. And that’s why Phil said it was still good even though it’s slightly lower than the ps4. So yes attach rate is the new pinnacle of sonys accomplishments.

  • Deadbox One

    Phil is retarded.

  • Eddie Battikha

    Usual Phil can never get his wording right.


 

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