EA Announced GAMEfest 2011 Line Up

GAME, the UK’s games retailer and organisers of the UK’s consumer gaming show, today announces the EA titles that attendees will be able to play at the inaugural GAMEfest.

The following titles will be available:

• Mass Effect 3
• Battlefield 3
• FIFA 12
• Need for Speed: The Run

Keith Ramsdale, VP and GM of Northern Region from EA, said: “We are really proud of our line-up this year and can’t wait to show off our titles at GAMEfest and hear what our fans think of the gameplay.

GAME UK marketing director Anna-Marie Mason said: “We know that our customers will want to get hands on with these great titles – much has been seen of them in recent weeks but this will be a chance for people to really experience how great they are and pre-order them at the show.”

GAMEfest will run from the 16-18 September 2011 at the Birmingham NEC.