Halo 5 Microtransactions More Financially Successful Than Any DLC For Franchise Before, Says Michael Pachter

Plus, it helped maintain the player base.

Posted By | On 10th, May. 2017

Halo 5‘s controversial microtransactions for Warzone mode were meant to be a way for 343 Industries to keep new maps and similar content free for everyone. This way, the community would not be split, and revenue would instead be generated by optional in game content (albeit content that really can influence your performance in game).

That gambit seems to have worked. Wedbush Securities analyst Michael Pachter recently noted on his webcast that Halo 5‘s microtransactions had been an incredible financial success for Microsoft, bringing in more money in six months than DLC packs for Halo previously had managed until then. He also noted that they had been successful in not splintering or alienating the community, and had kept the existing playerbase engaged and high. In other words, not having to buy new map packs every few months had led to players sticking around with the game for longer.

This is similar to a strategy that Ubisoft adopted with Rainbow Six: Siege, and in the end is far more consumer friendly than traditional shooter DLC, so I am glad to see it catching on. Halo 5 is available on Xbox One exclusively.


Keep On Reading!

Stranger Than Heaven’s Story is “Very Extensive,” But Features Fewer Play Spots Than Yakuza

Stranger Than Heaven’s Story is “Very Extensive,” But Features Fewer Play Spots Than Yakuza

The maps are also "roughly the same scale" as the Yakuza series, though each has a distinct size, says RGG Stu...

Marvel Tōkon: Fighting Souls Highlights Ms. Marvel’s Flexible Moves and Hard-Hitting Combos

Marvel Tōkon: Fighting Souls Highlights Ms. Marvel’s Flexible Moves and Hard-Hitting Combos

With stunning elasticity and the ability to increase the size of her limbs, Kamala Khan can move fast and dish...

PS6’s Bill of Materials Increases by $200, $1000 Price Fears Could End Up Coming True – Rumor

PS6’s Bill of Materials Increases by $200, $1000 Price Fears Could End Up Coming True – Rumor

Leaker Kepler_L2 posits a grim update for the next-gen console while claiming that its specs have been "locked...

Virtua Fighter Crossroads is An “Open Sandbox RPG,” Says Producer, Where “Player Choice Matters”

Virtua Fighter Crossroads is An “Open Sandbox RPG,” Says Producer, Where “Player Choice Matters”

RGG Studio's Riichiro Yamada also promises a "lot of side content", including "side quests with the old cast" ...

Star Wars Eclipse “Simply Cannot Be Completed” if Quantic Dream Proceeds With Layoffs, Say Devs

Star Wars Eclipse “Simply Cannot Be Completed” if Quantic Dream Proceeds With Layoffs, Say Devs

After announcing layoffs for 115 employees following the failure of Spellcasters Chronicles, developers are st...

Dinoblade Launches on July 23rd, Prehistoric Souls-like Combat Showcased in New Trailer

Dinoblade Launches on July 23rd, Prehistoric Souls-like Combat Showcased in New Trailer

What began as a humble series of animations by Jean Nguyen back in 2022 has evolved into a full-fledged PC tit...