Red Dead Redemption 2 is expected to be a massive success- it is a Rockstar game, after all. Even Wedbush Securities analyst Michael Pachter, who isn’t necessarily all bullish on the game, expects it to sell well in the region of 14 million copies sold or above. But even those numbers pale next to what some other analysts are expecting.
Macquarie Securities analyst Ben Schachte apparently said in a note to investors that the game could sell as many as 12 million copies in its launch window. “Notably, in its first hour, the announcement received 54K likes and 61K retweets on Twitter, 152K likes and 52K comments on Facebook, and 65K likes on Instagram,” said Schachter. “We think this demonstrates significant pent-up demand and interest for the sequel.”
Social media isn’t always the best way to predict success, or the lack thereof, after all- but in the case of games like a Rockstar one, which are basically veritable phenomena, I think it’s safe to use them as early indicators of a game’s potential performance. Red Dead Redemption 2 is due out in Fall 2017 on PS4 and Xbox One.
