Sega Announces New Franchise Strategy for Sonic With Sonic Boom

There will now be two Sonic franchises.

Posted By | On 07th, Feb. 2014

Sonic the Hedgehog has seen better days than where he finds himself currently, but arguably, he’s had his best output of games in recent years- true, Lost Worlds was disappointing, but Sonic Generations and Sonic Colors before it were both great games. Meanwhile, the Sonic and Sega All Stars Racing series continues to move from strength to strength.

Now, Sega has announced a new franchise strategy for Sonic, splitting it off into two branches- one, the older one, will continue to exist and see releases on multiple platforms. But there is also a new Sonic franchise, now called Sonic Boom, the first game in which will release exclusively on Wii U and Nintendo 3DS later this year, which will be based on the new animation series that is also debuting this year.

“We want to ensure that the Sonic brand continues to evolve and appeal to new generations of Sonic fans and this different look introduces a fresh approach that will be at once both familiar and new to consumers,” said John Cheng, President & COO, SEGA of America. “We are committed to supporting this initiative to provide great entertainment to fans for all aspects of their lives.”

For people who were unhappy with Sonic’s new look in Sonic Boom, at least you can rest assured that that look is limited only to this new sub-franchise.


Amazing Articles You Might Want To Check Out!



Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

A Total War Saga: Troy To Get Mythological In Upcoming Mythos Expansion

A Total War Saga: Troy To Get Mythological In Upcoming Mythos Expansion

The expansion will see you be able to control creatures of myth. It will release at the same time the base gam...

Xbox Series X/S Are the Fastest Selling Xbox Consoles Ever, Microsoft CEO Says

Xbox Series X/S Are the Fastest Selling Xbox Consoles Ever, Microsoft CEO Says

Microsoft CEO Satya Nadella says the Xbox Series X/S have sold more units life-to-date than any other Xbox con...

The Great Ace Attorney Chronicles is Out Now for Switch, PS4, and PC

The Great Ace Attorney Chronicles is Out Now for Switch, PS4, and PC

The release compiles both The Great Ace Attorney games, which are releasing outside of Japan for the first tim...

Activision Blizzard Employees Are Planning a Formal Walkout to Call for Improved Working Conditions

Activision Blizzard Employees Are Planning a Formal Walkout to Call for Improved Working Conditions

A group of Activision Blizzard employees will be staging a formal walkout protest on Wednesday to call for ste...

Baldo: The Guardian Owls Launches on August 27

Baldo: The Guardian Owls Launches on August 27

Naps Team's Zelda and Studio Ghibli inspired action-adventure title is releasing for PS4, Xbox One, Switch, PC...

Microsoft Flight Simulator is Available Now on Xbox Series X/S

Microsoft Flight Simulator is Available Now on Xbox Series X/S

The widely acclaimed simulator has launched for the new Xbox consoles following its PC release last year, and ...