“What I like about the FTP model is that you are with your consumers all the time”
Development budgets are something that cannot be ignored especially considering so many studios have gone belly up this gen. Ubisoft’s CEO Yves Guillemot has mentioned that next-gen console will have bigger games but less of them will be made. He also revealed the importance of F2P and how it allows developers to experiment.
“You should be able use whatever device you have, wherever you are, to continue a game. What I see for the future is that you’ll be able to take console and PC titles wherever you are, whether that’s the full experience or [a modified experience for smartphones] where you can prepare for the main game or react to things happening in the world,” he said to The Guardian.
“With next gen consoles, it’s going toward bigger games, and yes, we will make less of them. But with free-to-play games, the teams aren’t as big so we can try different things and find subjects that are of interest to consumers. We announced Mighty Quest for Epic Loot last week, and we are announcing new types of games.
“This new environment is actually giving us the chance – because we’re reaching new consumers – to develop new types of game brand and experience. What I like about the FTP model is that you are with your consumers all the time – you can spend six months refining the gameplay and then put it in another environment, another title, because you automatically know it works well.”
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