World of Warcraft: Mists of Pandaria didn’t sell poorly – Analyst #2

Who knows? Q2 statement required.

Posted By | On 02nd, Oct. 2012

Earlier we reported that Mists of Pandaria, the latest expansion pack for World of Warcraft, had sold poorly at retail. Well that’s exactly the reason why it didn’t sell poorly according to another analyst.

The previous analyst was wrong because he didn’t take digital sales into account. Brean Murray, Carrett & Co told Venturebeat “We  think  recent  reports  of  weak  retail  sales  for  Mists  of  Pandaria  may  fail  to reflect a channel shift toward a greater percentage of digital sales.”

“More than 1 million people bought premium subscriptions, which bundled a year-long subscription with a copy of Diablo III. We look for the premium subscribers to not only pick up the expansion but for a significant portion of them to download it through the Battle.net platform, which should offer high margin revenue.”

It looks like a logical explanation, really, Blizzard had made it easier to buy the game digitally as well.

Tell us what you think in the comments section below. Our review is in progress and will be up soon.

Thanks, VG247.


Amazing Articles You Might Want To Check Out!



Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Battlefield 2042 – DICE Investigating Server Connection Issues

Battlefield 2042 – DICE Investigating Server Connection Issues

Following the latest update, players are unable to load into servers and receiving the error message "Unable t...

Wartales is Out Now on Steam Early Access

Wartales is Out Now on Steam Early Access

Priced at $34.99, it currently offers three regions, each with 10 to 15 hours of gameplay; 550 items; 240 skil...

DNF Duel Trailer Showcases the Grappler’s Throws

DNF Duel Trailer Showcases the Grappler’s Throws

Capable of comboing throws and grabs, the Grappler can out a ton of damage on unsuspecting foes while keeping ...

Jurassic World Evolution 2 – Early Cretaceous Pack Out on December 9th

Jurassic World Evolution 2 – Early Cretaceous Pack Out on December 9th

Update 1 goes live on the same day, adding five campaign maps to Sandbox Mode, balance changes and new accessi...

Battlefield 2042 – Update 3 is Live, Adds Weekly Missions and +150 Gameplay Fixes

Battlefield 2042 – Update 3 is Live, Adds Weekly Missions and +150 Gameplay Fixes

New game mode layouts for Rush in All-Out Warfare maps for Battlefield Portal, UI improvements and much more a...

Valve on “Citadel” Rumor – “Important Announcements Will Come Directly From us”

Valve on “Citadel” Rumor – “Important Announcements Will Come Directly From us”

In response to Tyler McVicker's latest video on the same, the company says "he has no inside information about...