Sony Looking To “Aggressively Invest” In PlayStation Business

Big sales = big investments.

Posted By | On 30th, Apr. 2015 Under News | Follow This Author @@Martintoney2012


As previously reported on, Sony’s PlayStation brand had enjoyed a successful year in 2014, selling in excess of 14 Million PS4’s to gamer’s the world over. It would appear as though they finally intend on truly building on what has become one of their most important business sectors.

Sony’s Chief Financial Officer Kenichiro Yoshida has said that they will “aggressively invest” in the business in 2015. The install base is climbing, PlayStation Plus subscriptions “currently exceed 10 million” users and it shows no signs of slowing.

Mr Yoshida has said that in the fiscal year of 2015, Sony invested 89 Billion Yen into R&D for the PlayStation brand, and they’re looking to expand upon that. For Fiscal Year 2015, Sony is expecting a “double digit expansion” of those figures for both their hardware and software.

While the company could be described as struggling, they show no signs of stepping out of the console space any time soon, and with numbers like that, it’s really no surprise.


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  • You Are Flat Out Wrong

    With what money? That $1.1 Billion they lost?

    They would just waste it on timed DLC or some Quantic Dream abomination anyway

  • GHz

    If they can, this is excellent news.

  • d0x360

    Sony has no choice but to push the PlayStation brand. Its literally become the only division of this once amazing company that makes any money at all. If they don’t start making profit soon they are going to go bankrupt.


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