World of Warcraft Dev Doesn’t Expect Much Growth With Warlords of Draenor

Blizzard focusing on compelling content for now.

Posted By | On 20th, Aug. 2014 Under News


It’s hard to have the kind of success that Blizzard Entertainment has had with World of Warcraft, which in itself is amazing since the game is a subscription-based MMORPG. There have been bumps along the way including dwindling subscriber numbers and criticism of mechanics but for the most part, Blizzard has been able to attract new players with its expansion packs

However, there may not be much growth this year when Warlords of Draenor releases. Lead game designer Tom Chilton stated that, “We really don’t know if it will grow again. It is possible, but I wouldn’t say it’s something that we expect. Our goal is to make the most compelling content we can.

“By building expansions, you are effectively building up barriers to people coming back. But by including the level 90 character with this expansion, it gives people the opportunity to jump right into the new content.”

While it seems lapsed fans may have a reason to come back, it’s safe to say that WoW has finally peaked after all these years. Do you agree? Let us know in the comments.


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  • d0x360

    Especially not with them raising the monthly fee. I can see numbers continuing to drop. Who wants to pay more per month for a very old game?

    At this point fees should go down. Subscription fees pay for servers, bandwidth, staff, development etc. The servers have been paid for already, staff is at a bare minimum and so is development. They made profit on this game after month #2 and 90% of the money they make per month is pure profit already so raising the fees is nothing more than greed. Sub numbers are dropping so to make up for people being bored with the game they are punishing their most loyal users.


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