Activision CEO says such ideas “happen in waves like this”.
With the reveal of Call of Duty: WWII coming later today, it feels like it’s coming at a rather convenient time, especially given the hatred that Call of Duty: Infinite Warfare received last year. However, speaking to Polygon, Activision CEO Eric Hirshberg says it feels like the “right game at the right time” for many reasons.
“I think it can be simultaneously true that it was a really high quality game that Infinity Ward did a really terrific job with and the game was delivered at a very high level, creatively — and that it might have been the wrong game at the wrong moment in terms of getting that rhythm right with the audience and with the culture.”
Hirshberg also noted that going back to a historical setting wasn’t done because of DICE’s Battlefield 1. “I can speak for us and you know I totally acknowledge that these things do seem to happen in waves like this.
“I mean three years ago when we dreamed up this game and decided it was time to go back to our roots, we could not have known at that time that the year we would launch it would be a year in which there would be several World War 2 movies in the theatres and that there would be other competitors going back to historical settings.”
“But when you get that balance right, I think that’s when you get the best games and the best fan response and the best results overall. I think this is one of those years where it feels like the right game at the right time being made by the right team.”
Call of Duty: WWII arrives on November 3rd for Xbox One, PS4 and PC.