Control Resonant Will Have Remedy’s “Biggest Marketing Campaign” To Weather A Crowded September

"There is always going to be competition," says comms director Thomas Puha. "Ultimately, we have to trust the quality of our game."

Posted By | On 16th, Jun. 2026

Control Resonant_04

It takes confidence to take on blockbusters like Silent Hill: Townfall, Onimusha: Way of the Sword, and so many more in a very crowded release calendar this September. But Remedy seems quite confident about Control Resonant becoming a memorable and enjoyable adventure for those who plan to join Dylan and restore a semblance of normalcy to Manhattan.

We already know that it is Remedy’s “biggest, most ambitious” title yet, which makes us quite excited for its release date. However, things could get pretty intense for it even before that, as Remedy’s communications director, Thomas Puha, has told IGN that it has planned quite an elaborate marketing campaign to get as many of us invested in what Dylan brings to the table.

“The release window is challenging; there is no denying that, but there is always going to be competition, but ultimately, we have to trust the quality of our game. We are giving Control Resonant, by far Remedy’s biggest marketing campaign, to support the game. It is very competitively priced, and much more is coming in the days ahead now that we have announced our release date.”

That could be what the game needs to stand out from the crowd, though we’d argue that the existence of multiple factions for you to navigate around, and a combat system that already shows potential for some sick combos are reasons enough to keep an eye out for this.

Either way, it’s great to see Remedy going all out to make Control Resonant a title that’s as much a “must-have day one purchase” as its previous work. We suspect we’ll see a lot more of it before September 24th, so stay tuned.


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