Former PlayStation Executive Discusses How Games Should Be Pitched On Twitter

A litany of useful information inside.

Posted By | On 11th, Apr. 2016

ps4

Former Sony Computer Entertainment Europe Strategic Content Director Shahid Kamal Ahmad was responsible for working with Sony on reaching out to third party developers, particularly independent third party developers, on securing games and content for PlayStation. Today on Twitter, he decided to discuss what successful game pitches should be like- and since he was sitting on the other side of pitches for so long, aspiring game developers should probably take heed, particularly if they are looking at targeting PlayStation with their games.

Ahmad noted that pitches should be short, audacious,and fun, and only focus on one selling point that will differentiate the game, and gain it the most attention. He pointed out that developers should try to have personal contacts to approach a publisher for as pitch- this builds trust and bypasses a lot of the hassle inherent to the process. If there is an absence of these contacts, they should have a reputation for excellent, Ahmad added.

Ahmad also got into some specifics- while one should be professionally dressed for a pitch, one should also be comfortable. So you shouldn’t show up in beach shorts and loafers, but you also don’t have to wear a suit if that doesn’t make you comfortable. The vertical slices used for the pitch should generally not be over a minute long, though he did note that a strong beginning means that the overall time for the slice can be pushed upward.

So, if there are any independent (or otherwise) game developers out there, looking at pitching their game to Sony (or anyone else) some time- follow Ahmad’s advice! As the dude who probably sat through countless pitches, he probably knows what he is talking about.


Tagged With: ,

Amazing Articles You Might Want To Check Out!



Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

NASCAR 21 Ignition Review – Dimly Lit

NASCAR 21 Ignition Review – Dimly Lit

A step down for the NASCAR franchise.

FIFA 22 Tops Weekly UK Retail Charts Again

FIFA 22 Tops Weekly UK Retail Charts Again

Far Cry 6 also holds on to second position, while The Dark Pictures Anthology: House of Ashes debuts at No. 6.

Horizon Forbidden West – DualSense Features, Pullcaster and New Enemy Tactics Detailed

Horizon Forbidden West – DualSense Features, Pullcaster and New Enemy Tactics Detailed

While Aloy has a host of new tricks, so do her enemies as enemy factions can now mount Machines and challenge ...

Halo Infinite Campaign Trailer Showcases Open World Elements, Teases The Harbinger

Halo Infinite Campaign Trailer Showcases Open World Elements, Teases The Harbinger

New foes like Skimmers and Jega ‘Rdomnai, UNSC survivors and platforms that can be used to call in specific ...

Marvel’s Guardians of the Galaxy Review – Huddle up

Marvel’s Guardians of the Galaxy Review – Huddle up

Star-Lord leads the notorious Guardians on a memorable journey in Eidos Montreal's latest.

New World Guide – All Factions and Buffs Earned From Capturing Regions

New World Guide – All Factions and Buffs Earned From Capturing Regions

Here's everything you need to know about Factions, how Companies work and the many benefits of capturing as ma...