Microsoft Games Studios competing with a multitude of companies at the same time

"We’re building dedicated games for Windows Phone 8 and for Windows 8."

Posted By | On 22nd, Nov. 2012

It’s not only about Sony and to an extent Nintendo, Microsoft Game Studio’s goals have changed and now they are competing Google and Apple as well. I can only assume they’re developing games for their Windows 8 tablets and mobiles, but here’s what Phil Harrison had to say.

We are now really a multiplatform studio. We are not just building games for Xbox 360, we’re building experiences for SmartGlass, we’re building dedicated games for Windows Phone 8 and for Windows 8,” he said.

“We think this expands our competitive map. We’re no longer just competing with the traditional console companies, but our competitive landscape includes the likes of Google, the likes of Amazon, it includes obviously the likes of Apple. We think that’s great. We think it’s good for us, we think it’s good for the industry and we think it also moves us into this network generation more aggressively and with more determination.

“This is in turn powered by the cloud, and this is another corporate investment that Microsoft is making the future of how technology and devices interact. We think of Microsoft as now being a devices and services company. There isn’t an organisation that embodies that strategy more precisely and concisely as Microsoft Studios inside the interactive entertainment business.”

Harrison previously worked for Sony and is now a Interactive Entertainment Business at Microsoft.

Do you agree with him? Tell us in the comments section below.

Thanks, GI International.


Amazing Articles You Might Want To Check Out!

Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Honkai: Star Rail – Firefly (and SAM) Receive New Trailer Ahead of Release

Honkai: Star Rail – Firefly (and SAM) Receive New Trailer Ahead of Release

Following the Path of the Destruction, Firefly is a new five-star character who engages enemies with her Strat...

Baten Kaitos 1 and 2 HD Remaster is Out Now on PC

Baten Kaitos 1 and 2 HD Remaster is Out Now on PC

The previously Switch-exclusive remastered RPGs are out on Steam, with all purchases by July 17th upgrading to...

Life by You Cancelled by Paradox Interactive

Life by You Cancelled by Paradox Interactive

An early access launch for Paradox Interactive's The Sims competitor was recently delayed indefinitely.

Indiana Jones and the Great Circle Clip Showcases Stealth Gameplay

Indiana Jones and the Great Circle Clip Showcases Stealth Gameplay

MachineGames' single-player first-person action-adventure game is due out for Xbox Series X/S and PC this year...

Elden Ring: Shadow of the Erdtree – What’s New?

Elden Ring: Shadow of the Erdtree – What’s New?

Shadow of the Erdtree may be more Elden Ring, but it's changing the base experience in ways players probably n...

5 First-Party PlayStation Sequels That Are Never Going to Happen

5 First-Party PlayStation Sequels That Are Never Going to Happen

No matter how bad we want these games, it's unlikely that we're ever going to get them.