Minecraft Dev Prohibiting Companies From Promoting In-Game

Mojang is making an important change to Minecraft. Companies using the game to promote products not related to it won’t be allowed to in the future.

Director of creative communications Owen Hill noted that, “We want to empower our community to make money from their creativity, but we’re not happy when the selling of an unrelated product becomes the purpose of a Minecraft mod or server.”

This primarily consists of films, bands and so on using Minecraft to promote their own products and services. That being said, if you’re paying tribute to something within the game, that’s alright.

“It’s worth mentioning that fans of a particular restaurant, movie, or some other thing are still free to build things in Minecraft that represent or celebrate it so long as the goal or focus is not to promote or sell that stuff. The new rules only apply to companies or organisations that are using Minecraft to sell their products or promote their causes.”

Makes sense? Let us know your thoughts in the comments.