For your players, of course.
Along with creating new features and improving the controls, not to mention improving the graphics and adding over 4000 character animations to further improve the realism of the 2K Sports game.
Another interesting feature is the new mode called MyCAREER mode, with producer Erick Boenisch talking about “focusing on your player’s life both on and off the court”
Does that make sense? So does that mean we can shoot some awesome ads, date super models and access a Mass Effect-style dialogue system? Well, not really, but it does give that extra dimension to to game.