PS Vita Was “Orphaned A Little Bit” By Sony, Former PlayStation Boss Suggests

In a recent interview with Axios, ex-PlayStation boss Jack Tretton talked about what he believes to be the reason behind PS Vita's failures.

Posted By | On 09th, Apr. 2022

ps vita

In a recent interview with Axios, former PlayStation boss Jack Tretton talked about the many missteps that the company took with the PS Vita. During the interview, Tretton also talked about how the handheld didn’t receive the love and support it deserved internally in the company.

Tretton talked about how many technologies – including but not limited to PS Vita – were shuttered down early and never received the support they deserved. He explains how a new piece of tech requires massive marketing budgets and developer support dollars to entice consumers to buy into it.

“There were certainly technologies that I thought were good but just didn’t have the level of support they needed,” he said (as reported by IGN).

“So, you come up with new technology to introduce to the industry and the consumers. But do you have the marketing budget to really drive the message? Do you have the developer support dollars to incent them to develop games to support this initiative? And sometimes you would birth technology and hope that it caught on.”

Additionally, he also talked about how the company had an internal belief that the PS Vita was a great product – but it had come very late to the market. Coupled with the steady rise in popularity of smartphones, Sony thought that fans just didn’t want a dedicated gaming device anymore.

“Now that I don’t work there anymore, I think internally it was: ‘This is a great machine, it’s just too late.’ The world has shifted to portable devices that aren’t dedicated gaming machines,” he said.

“And I think PSP was incredibly successful. I loved what it did, and I thought it brought a console-like experience and brought genres to an older gamer that typically didn’t have console-like games to play on a portable platform,” he goes on to say

“But Vita was a nice machine at a time when very few people felt they needed a dedicated portable device.”

To read more on why PS Vita failed, click on through here.


Tagged With: ,

Amazing Articles You Might Want To Check Out!



Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Battlefield 2042 – Update 4.1 Removes 128 Player Breakthrough, Includes Balance Fixes, and More

Battlefield 2042 – Update 4.1 Removes 128 Player Breakthrough, Includes Balance Fixes, and More

Battlefield 2042's latest update removes the 128-player mode of Breakthrough because it isn't working the way ...

WRC Generations Announced; Launching in October for PlayStation and Xbox, Later for PC and Switch

WRC Generations Announced; Launching in October for PlayStation and Xbox, Later for PC and Switch

KT Racing and Nacon's final WRC title is being billed as the most comprehensive WRC game to date, and will als...

Final Fantasy 7 Announcements Arriving in June, According to Square Enix

Final Fantasy 7 Announcements Arriving in June, According to Square Enix

The developer had previously indicated that Final Fantasy 7 Remake Part 2 might be officially unveiled sometim...

Roller Champions is Out on May 25 for PS4, Xbox One, and PC

Roller Champions is Out on May 25 for PS4, Xbox One, and PC

The free-to-play game will feature cross-play and cross-progression support. Switch and Stadia versions will a...

Steelrising Story Trailer Welcomes You to the Revolution

Steelrising Story Trailer Welcomes You to the Revolution

Spiders and Nacon's action RPG is due out for PlayStation 5, Xbox Series X/S, and PC a few months from now, in...

The Last of Us Remake is Scheduled for Holiday 2022 – Rumour

The Last of Us Remake is Scheduled for Holiday 2022 – Rumour

Journalist Jeff Grubb has claimed that based on what he's heard, The Last of Us' rumoured remake is expected t...