Valve doesn’t want platform exclusives

Posted By | On 18th, Jul. 2012 Under News | Follow This Author @KartikMdgl

If you’re thinking that Half-Life 3 will be exclusive to Steam, don’t fret. Valve doesn’t believe in platform exclusives. They have said that it’s just not worth losing too much money to push an agenda.

“Often times, when people come to see us, they’ll say: ‘well, what’s the deal? Is there an exclusive arrangement?’ And we’re like, ‘no’. And they’re like, ‘where else should we go’,” said Valve’s Jason Holtman during the Develop conference.

“Places to put your content shouldn’t be limited by exclusives, unless you’re awfully good at it. The problem is that you’re making a prediction about whoever you’re going exclusive with – they have to be buying you out of the other opportunities.

“Maybe it makes perfect sense, if somebody over indexes it, and pays you too much? But maybe the risk is too real. Like, how do I know that delaying this a month, or not being on this other platform, or not being in this place….how do I know that when you gave me extra marketing, and some odd hundreds and thousands of pounds, that I wasn’t giving up hundreds and thousands of customers, and millions of pounds? I don’t know, it’s just too risky.”

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