Vita to sell 12.4 million units in 2012 – Analysts

Posted By | On 24th, Feb. 2012

Analysts have chimed in on the future of the stunning new portable from Sony – PS Vita. They say that the machine will sell 12.4 million units this year, and while the Japanese sales are lagging behind compared to the 3DS, they believe the western boost will be enough to propel it past 10 million.

For the PS Vita to achieve this – they say a price drop is extremely vital to boost sales in the coming months.

“The real value of the PlayStation Vita is its drive for content revenue growth and its strategic position in Sony’s entertainment ecosystem,” analyst Jia Wu told the Guardian. “The PlayStation Store will have a vital role in selling games, videos and other content through its online access.

“Crucially the cross-platform availability of content will also boost Sony’s position in competition with giants Apple, Samsung and Microsoft. Sony can leverage its console gaming business, which Apple and Samsung do not have, to build its online content cloud.

“Despite the popularity of Xbox 360, Microsoft lacks a serious portable console and mobile gaming device. So with PlayStation Vita, Sony further strengthens its brand, device competition and future content reach – even if the console hardware itself will not generate much profit.”

It remains to be seen how the Vita performs in the US and EU, as the machine launched worldwide on 22nd February. You can check out our complete coverage here.


Tagged With: , ,

Amazing Articles You Might Want To Check Out!



Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Phoenix Point: Behemoth Edition and Corrupted Horizons DLC Receive New Details

Phoenix Point: Behemoth Edition and Corrupted Horizons DLC Receive New Details

The fourth DLC introduces the new Mutoid unit, which is immune to Corruption and can mix abilities from multip...

FIFA 22 Early Access Trial Goes Live Today

FIFA 22 Early Access Trial Goes Live Today

EA Play and Xbox Game Pass Ultimate subscribers can play 10 hours of the full game with progress and Achieveme...

Marvel’s Wolverine – 9 Things We Hope to See in the Game

Marvel’s Wolverine – 9 Things We Hope to See in the Game

Here's what we're hoping to see in Insomniac's upcoming superhero title.

10 New Things We’ve Learned About Gran Turismo 7

10 New Things We’ve Learned About Gran Turismo 7

Here are the biggest new details revealed for Polyphony Digital's upcoming racing sim.

15 More Difficult Hack and Slash Games You Need To Experience

15 More Difficult Hack and Slash Games You Need To Experience

Forget just having difficult bosses - the regular enemies in these titles will give you a hard time, to say no...

Deathloop Guide – How to Find All Pictograms and Spy Hideouts

Deathloop Guide – How to Find All Pictograms and Spy Hideouts

Having trouble finding pictograms for an important Lead? Want to learn more about the spies in Blackreef? Here...