Call of Duty: Advanced Warfare Projected to Sell 40 Percent Less Than Ghosts

Based on pre-order data, analysts believe the next iteration will be down significantly this year.

Posted By | On 28th, Oct. 2014 Under News


Call of Duty: Advanced Warfare

Cowen and Company’s analysts had some interesting thoughts on Call of Duty: Advanced Warfare, due to release on November 4th. Based on Amazon pre-order data, the Sledgehammer Games-developed title is projected to sell 40 percent less than Ghosts and 70 percent less than Black Ops 2.

“Advanced Warfare is now pacing almost 40 per cent behind last year’s Ghosts (vs. 50 per cent last week) and almost 70 per cent behind 2012′s Black Ops 2 (vs. 80 per cent last week). We continue to believe CoD will be down meaningfully vs. last year. With the franchise facing two consecutive significant year on year declines in sales, we think it is prudent to assume it has peaked.”

Keep in mind that it’s still pegged to sell more than Destiny, which sold $500 million into retailers on day one. Analysts also believed that the pre-order data isn’t as accurate a measure as before, pointing to Watch Dogs and Destiny as recent cases. Regardless, it is Call of Duty. We’ll know for sure just how well it performs within the first few days of its release.

(Source)


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  • Psionicinversion

    Think people are waiting for it be released first seeing as Ghosts was probably the worst COD of all time

  • HisDivineOrder

    It was inevitable. Activision has never had a hit they didn’t milk until it was dead. Look at Guitar Hero or before that, Tony Hawk. Kotick sees gaming like a cow that you milk until all it produces is blood.

    Save some for later? No way.

  • MrSec84 .

    I think it depends on how good a COD this turns out to be. Activision were wise to back a new venture in Destiny, but they need to branch out and get their developers or new partners like Bungie to make something new. Don’t milk each franchise for all it’s worth. Update your tech sufficiently to show that you’re in it to make a better experience and bring new things to gaming for the gamer.

    I guess it wouldn’t be so bad if they were milking a wide variety of games, while also actually pushing those titles forward, instead of sticking to the same stuff, all of the time.

    We’ll see what happens.
    They were lucky to have as much financial success as they have done with COD, I mean an entire generation of ridiculous sales is better than most, especially on what was basically a yearly release and across virtually every worthwhile platform in the home.

  • Jaedre

    does this include digital preorders? because a lot of people have switched over to digital this gen.


 

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