Sony Doesn’t Know How Much Demand There Will Be For PlayStation VR

Sony's Shuhei Yoshida discusses the newness of the product, and its repercussions.

Posted By | On 06th, Sep. 2016

PlayStation VR

The general consensus has been that even though HTC Vive and Oculus Rift were both a bust at retail (and sales for both headsets appear to be tapering off even now), VR is the wave of the future- or one of the waves of the future, anyway. And the best chance VR has of breaking into the mainstream yet is considered to be PlayStation VR, Sony’s VR headset releasing next month.

The PlayStation VR has a lot going in its favor- it’s got the PlayStation branding, it’s got a lot of popular, appealing to the mass market games support, and it’s going to be the cheapest VR headset to own, with an entry price of just $400, and a necessity to be paired to a relatively cheap console over an expensive, high end PC.

However, the sheer newness of the device means that Sony are not quite sure how much demand there even will be for the PlayStation VR. PlayStation’s Shuhei Yoshida recently admitted to Bloomberg in an interview that the company was unsure of how the market would take to such a disruptive device.

“To be honest, we don’t know what demand will be,” Yoshida told Bloomberg. “In terms of disruption, this is the most since PS1 and perhaps even greater than that.”

For PlayStation products, the PSVR definitely is the most disruptive thing since the original PlayStation- it will be interesting to see how it all goes down. Early indications, at the very least, appear to be positive, however.


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