Given that this is from CD Projekt RED, it makes sense that there were some cryptic messages in the images.
CD Projekt RED has a history of hiding bits of information here and there for fans to discover on their own, and it turns out that this is true for the pieces of concept art that they recently revealed for Cyberpunk 2077.
Basically, in the fourth concept artwork with the man and his dog in the busy street, there is a “bit.ly” link that you can find in the top right corner in the image’s background. If you visit this link, you’re greeted with a rather cryptic message that reads,”More than meets the eye.” The devs are certainly teasing fans here with something, but there’s no way to be sure what exactly it’s all about at this point.
In fact, the rabbit hole goes ever deeper and gets even more confusing, as some Reddit users found out. These users found out that using an XML Editor gives them a Ceasar cipher, which leads to a second image, which is basically just a black background with the words, “Can’t talk. They’re watching. Need my TT insurance renewed ASAP. Use the provided ID. Counting on you.” Hopefully, we’ll get to figure out more of what all this means at some point in the future.
You can check out the images below to see the hidden messages for yourself.