Game4U, the online retailer for Milestone Interactive, one of the largest distributor and publishers of video games in India, has announced a Black Friday sale for digital versions of major PC games on its Game4U website.
Although neither Black Friday nor Thanksgiving are a thing in India, it seems that Indian retailers can’t resist joining in the cheap prices that the holiday festivities afford gamers worldwide- to that end, Game4U will have several brand new major titles available at a heavily discounted, 50% off price.
These games include major new releases like Battlefield 4, Need for Speed: Rivals, FIFA 13, and Battlefield 3. These games at half price off should be an attractive and alluring proposition for a historically price sensitive market.
It will be interesting to see if yearly discounts on games, game accessories, and game hardware become a thing in India going forwards. Maybe around Diwali every year (which is the biggest holiday and shopping season in the country?)
