Circana’s Mat Piscatella has revealed sales data for US video game and hardware sales for August 2024. To no one’s surprise, EA Sports’ Madden NFL 25 topped the charts, officially marking the 25th consecutive year that a new entry in the franchise has done so in its launch month.
EA Sports College Football 25 ranked second on the list, dropping one rank from its debut but remaining the best-selling title of the year (with Madden NFL 25 in 12th). Then there’s the EA Sports MVP Bundle, containing both football titles, which came in at fourth place but became the fourth best-selling game of the year thus far in dollar sales.
As for other releases during the month, Star Wars Outlaws debuted in third place, Visions of Mana ranked tenth, and Gundam Breaker 4 in 11th. Total projected spending on hardware, content, and accessories reached $4.1 billion, dropping by seven percent versus the same month last year. However, year-to-date spending topped $36.3 billion, a one percent increase.
August 2024 U.S. Video Game Market Highlights from Circana – Projected U.S. total spending on video game hardware, content and accessories fell 7% during August 2024 versus a year ago, to $4.1B. A 5% increase in Mobile content spending was offset by declines across other areas.
— Mat Piscatella (@matpiscatella.bsky.social) 2024-10-11T13:16:33.331Z
2024 year-to-date spending is now 1% higher than a year ago, at $36.3B. 4% growth in video game content spending (driven by Mobile), and an 8% increase in accessories has thus far offset a 28% drop in video game hardware spending.
— Mat Piscatella (@matpiscatella.bsky.social) 2024-10-11T13:16:52.412Z
August 2024 Top 20 Best-Selling Premium Games – U.S. (Dollar Sales, Physical and Digital from digital data sharing publishers, excludes add-on content)
— Mat Piscatella (@matpiscatella.bsky.social) 2024-10-11T13:17:07.902Z
Year-to-Date Ending August 2024 Top 20 Best-Selling Premium Games – U.S. (Dollar Sales, Physical and Digital from digital data sharing publishers, excludes add-on content)
— Mat Piscatella (@matpiscatella.bsky.social) 2024-10-11T13:17:27.712Z
Madden NFL 25 was the best-selling video game of August 2024 – the 25th consecutive year in which a new Madden NFL franchise release was the best-selling title in its release month. This streak began with the release of Madden NFL 2001 in August of 2000.
— Mat Piscatella (@matpiscatella.bsky.social) 2024-10-11T13:17:34.210Z
The EA Sports MVP Bundle, which includes both the EA Sports College Football 25 Deluxe Edition and Madden NFL 25 Deluxe Edition, ranked 4th in August after placing 2nd in July, and finished August as the #4 best-selling game in year-to-date dollar sales.
— Mat Piscatella (@matpiscatella.bsky.social) 2024-10-11T13:17:39.214Z
EA Sports College Football 25 remained the best-selling title of 2024 year-to-date after placing 2nd in August. Other new releases appearing among August’s top 20 best-sellers included Star Wars: Outlaws (3rd overall), Visions of Mana (10th) and Gundam Breaker 4 (11th).
— Mat Piscatella (@matpiscatella.bsky.social) 2024-10-11T13:17:48.811Z