Namco Bandai and Codemasters Announce Expanded Distribution Deal for GRID 2

The deal will also affect the distribution of future racing titles from Codemasters in PAL regions.

Posted By | On 11th, Feb. 2013

grid2_pack_4_game_headstart_01
Just like in 2011 when the Japanese developer and publisher helped bring DiRT 3, Bodycount and other titles to different countries in Europe, Namco Bandai will be expanding on its current distribution deal with Codemasters. This means that the publisher will distribute GRID 2 in the UK and Ireland.

Codemasters CEO Rod Cousens stated that, “As the dynamics of interactive entertainment change and evolve, then the shift to collaborative support via structured agile partnerships, which extend cost efficiencies and provide for stronger alliances, is the way forward.

“We have progressed our relationship with Namco Bandai Partners for more than two years and, during that time, we have expanded territorial reach, which has worked well. We are now able to build on this and further extend our relationship to embrace more countries, including the UK and functions.

“By working together in this fashion we play to each other’s strengths and are trailblazing an arrangement which is likely to become more prevalent in a borderless industry.”

Aside from GRID 2, the new deal will also include titles from Codemasters’ Racing brand and affect Europe, Australia, New Zealand and the Benelux and Nordic regions.


Amazing Articles You Might Want To Check Out!

Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Dead Island 2 Surpasses 10 Million Players

Dead Island 2 Surpasses 10 Million Players

The zombie-slaying first-person action RPG – available on PlayStation, Xbox, and PC – crosses another majo...

Call of Duty: Black Ops 6 Receives Accolades Trailer Upon Release

Call of Duty: Black Ops 6 Receives Accolades Trailer Upon Release

The first-person shooter is available now for Xbox Series X/S, PlayStation 5, Xbox One, PlayStation 4, and PC....

Ratchet and Clank: Rift Apart PS5 Pro Update Adds New Modes and Ray Tracing Options

Ratchet and Clank: Rift Apart PS5 Pro Update Adds New Modes and Ray Tracing Options

Fans of the action platformer can use new Performance Pro or Fidelity Pro modes on the PS5 Pro when it launche...

Marvel’s Spider-Man 2 PS5 Pro Update is Live, New Modes and Toggles Detailed

Marvel’s Spider-Man 2 PS5 Pro Update is Live, New Modes and Toggles Detailed

The update adds Performance Pro and Fidelity Pro for PS5 Pro players alongside toggles to fine-tune ray tracin...

Like a Dragon Gaiden Receives Time-Limited Trial on Steam Until October 28th

Like a Dragon Gaiden Receives Time-Limited Trial on Steam Until October 28th

Experience four hours of the side story for free on PC. It's discounted along with the rest of the franchise u...

Silent Hill 2 Remake Hotfix Addresses Labyrinth Progression Blocker, Adds Steam Cloud Support

Silent Hill 2 Remake Hotfix Addresses Labyrinth Progression Blocker, Adds Steam Cloud Support

Players who found themselves trapped in the location after patch 1.04 can now continue through the story thank...