Nintendo President Says Company Is Not Interested In “Blindly Acquiring Companies”

The company will look at many factors when actually acquiring a new partner.

Posted By | On 17th, Feb. 2021

Nintendo logo

One thing that has emerged recently has been the consolidation of the gaming industry as a whole. Probably the most notable example of this is Microsoft’s purchase of Zenimax/Bethesda, the first case of a platform holder purchasing in full a major third party publisher. But there is also Embracer, that is buying up studios at a rapid pace. It seems like the question is who is going to buy what next. When it comes to Nintendo, that’s a very calculated question.

Speaking with Nikkei and as transcribed and translated by VGC, Nintendo President Shuntaro Furukawa was asked about acquisitions, primarily in relation to their recent signing of Next Level Games. Furukawa was surprisingly blunt in his answer, saying that Nintendo didn’t want to go around “blindly” buying studios, and that purchasing other companies is something they think a lot about and how strategic it will be in the long run. They don’t see the simple act of just buying a lot of studios as adding inherent value.

“This is a partner that we have been working with for many years to develop various software, and we decided that we could improve the quality and speed of development by making it a subsidiary and working together.

“We are not just blindly acquiring companies because we want development resources. We don’t think that simply expanding the scale of our business will really improve the value of the entertainment that Nintendo provides.”

Much like other companies, Nintendo will no doubt buy more developers, but it sounds like a lot of thought and previous work experience will go into that decision when it does happen.


Tagged With: ,

Amazing Articles You Might Want To Check Out!



Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Assassin’s Creed Valhalla – Weekly Free Item Feature Disabled, Developer Looking Into Fix

Assassin’s Creed Valhalla – Weekly Free Item Feature Disabled, Developer Looking Into Fix

After The Last Chapter update, players could claim a premium item from the Animus Store weekly, but an issue n...

Hogwarts Legacy Cinematic Trailer Features an Owl, Magic, and More

Hogwarts Legacy Cinematic Trailer Features an Owl, Magic, and More

Follow an owl through the Great Hall of Hogwarts, the Forbidden Woods and other locations as they deliver the ...

Ubisoft Had “at Least a Dozen Battle Royale Games” in Development at One Point – Rumour

Ubisoft Had “at Least a Dozen Battle Royale Games” in Development at One Point – Rumour

A new report claims that Ubisoft has been cancelling its projects because they were "not what gamers wanted", ...

Assassin’s Creed Mirage and Avatar: Frontiers of Pandora “Expected to Do Incredibly Well” – Rumour

Assassin’s Creed Mirage and Avatar: Frontiers of Pandora “Expected to Do Incredibly Well” – Rumour

In spite of recent dire reports about Ubisoft's pipeline of releases and their financial impact, the company a...

Hogwarts Legacy is Topping Steam, PS5, and Xbox Series X/S Sales Charts

Hogwarts Legacy is Topping Steam, PS5, and Xbox Series X/S Sales Charts

It's the highest selling premium game on Steam's Top Sellers list, while the Deluxe Edition has topped Amazon'...

Ultimate Sackboy Announced for iOS and Android, Launches Next Month

Ultimate Sackboy Announced for iOS and Android, Launches Next Month

The free-to-play endless runner will see players running through levels as they avoid obstacles, collect orbs,...