River in the desert.
Nintendo had originally planned on selling only 2 million Nintendo Switch units worldwide for the month of March- but it looks like they may have beaten their own expectations. Analyst and tracking firm SuperData is reporting (via VentureBeat) that the company has sold 2.4 million units of the Nintendo Switch worldwide in March, beating Nintendo’s own forecasts.
The figure, which SuperData notes comes after collaborating with Gfk and Media Create, means the Switch actually is having a shortage- it is clear Nintendo did produce more units than they intended to, but they still sold out, which may be contributing to its perennial shortages.
As a response to this stronger than expected start, SuperData now projects that the Switch will sell 7.2 million consoles in 2017. That is up from its original forecast of 5 million units- although it is still not particularly special, it does indicate that the Switch is performing better than anyone expected. It is now contingent on Nintendo to ensure they can maintain this kind of momentum going forward, preferably with good new game releases.