Oculus Rift Sales Banned in China Due to “Extreme Reseller Purchases”

Oculus VR bans sales to ensure stock isn’t siphoned away from legitimate developers worldwide.

Posted By | On 04th, Jul. 2014 Under News

Oculus Rift

Oculus Rift won’t be sold in China as the company has banned sales in the country due to “extreme reseller purchases” and the fear that will diminish the global supply for real developers.

Responding to a user on Reddit, the company said that, “We’re slightly behind in manufacturing and there’s currently a high chance that some developers with estimated shipping in July may not have their DK2s shipped until August.

“Yes, it is a bummer that we’ve had to suspend sales in China due to extreme reseller purchases. We need to make sure that we are doing what we can to make sure that resellers that are looking to flip our product for a profit are not taking stock away from legitimate developer purchases globally.

“Our product, in its current form, is a developer kit, meant for developers that develop VR content. We are looking into alternative ways to make sure that our development kits are getting into legitimate developer hands in China. If you are an enthusiast, we kindly ask that you wait for the consumer Rift. It will be worth the wait.”

As for how bad the reseller figures were, the company said, “We were forced to suspend an entire country from purchasing. I’ll let you put 2 and 2 together.”

So yes, that bad. Stay tuned for more information.

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