PlayStation is Coming to China

Better late than never, Sony.

Posted By | On 26th, May. 2014

PlayStation 4_official

Both Microsoft and Nintendo are going to be selling their consoles to China, a market that potentially represents a billion plus customers. The Chinese market recently lifted a ban on game consoles, and so far, Sony appeared to have been the only console manufacturer that was not primed to take advantage of that in some way.

Not so any more. BusinessWeek reports that Sony has formed two ventures with the Shanghai Oriental Pearl Group to begin making and selling PlayStation consoles; apparently, Sony will own 70% of one of the ventures and 49% of the other. What is interesting to note is that the report does not specify what PlayStation consoles will be sold in China- so it could be anything from the PlayStation, PlayStation 2, PlayStation 3, PlayStation 4, PlayStation Portable, PlayStation Vita, or something new entirely developed for just the Chinese markets (not unlike how Nintendo is planning on making new consoles targeted specifically at emerging markets).

Whether or not Sony’s venture in China, or whether China as a video games market period, ultimately holds any merit remains to be seen.


Tagged With: , ,

Amazing Articles You Might Want To Check Out!

Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

LEGO Horizon Adventures Behind-the-Scenes Video Details its World, Machines, and More

LEGO Horizon Adventures Behind-the-Scenes Video Details its World, Machines, and More

The entirety of the game was built with actual virtual LEGO bricks, piece by piece, according to its developer...

Farming Simulator 25 Interview – Gameplay Changes, Engine Upgrades, and More

Farming Simulator 25 Interview – Gameplay Changes, Engine Upgrades, and More

GIANTS marketing director Martin Rabl speaks with GamingBolt about the next Farming Simulator game.

Stellar Blade x Nier: Automata Collaboration Arrives November 20th, Adds New Outfits

Stellar Blade x Nier: Automata Collaboration Arrives November 20th, Adds New Outfits

The update adds 11 new cosmetics based on the action RPG. It also features updates to Photo Mode and quality-o...

Indiana Jones and the Great Circle’s Open Areas Feature Underground Fight Clubs and Vendors

Indiana Jones and the Great Circle’s Open Areas Feature Underground Fight Clubs and Vendors

Alongside infiltrating enemy camps with multiple approaches, there are all kinds of other activities and secre...

Indiana Jones and the Great Circle Deep Dive Showcases Puzzles, Combat, Skills, and More

Indiana Jones and the Great Circle Deep Dive Showcases Puzzles, Combat, Skills, and More

Learn more about the action-adventure title's set-up and gameplay before its launch on December 9th for Xbox S...

S.T.A.L.K.E.R. 2: Heart of Chornobyl is Shaping Up to be Something Special

S.T.A.L.K.E.R. 2: Heart of Chornobyl is Shaping Up to be Something Special

[drop-cap]H[/drop-cap]as there ever been a game with as tumultuous a development as Stalker 2: Heart of Chorno... Read More