Shigeru Miyamoto Wants “To Retain That Product Nature of Games”

In between all the controversies surrounding used game sales and online DRM, one company that side-stepped the whole issue and kept the conversation on games was Nintendo. Nonetheless, Eurogamer recently spoke to Shigeru Miyamoto to get his view on the whole issue.

Miyamoto talked about how he wants Nintendo to act more like a traditional toy company. “As a consumer you want to be able to keep those things for a long time and have those things from your youth that you can go back to and experience again.

“I really want to retain that product nature of the games that we create so that people can do that and have that experience. To me that’s something that’s very important about entertainment itself. So from the approach of continuing to create things that are entertaining for people, that’s an important direction for me that I want to maintain.”

Nintendo had a solid if uneventful E3, in which it announced Super Smash Bros, Mario Kart 8, Super Mario 3D World and Donkey Kong Country: Tropical Freeze and showcased gameplay for The Wonderful 101, Wind Waker HD and Bayonetta 2.