Sony: “We are very relaxed and confident about the prospects for Vita”

Posted By | On 07th, Jun. 2012

Sony Computer Entertainment Europe CEO Jim Ryan says Sony is very confident about the Vita’s future right now and in no state of mind to cut the system’s price. Well, seeing as they absolutely ignored the system during their E3 press conference, I would say yeah, they are pretty relaxed.

“We’re not at the stage of thinking about price cuts,” Ryan told CVG. “In Europe we’re three months in – in Japan a little bit longer. I think that all history in the Japanese market indicates that it’s real killer content that provides the stimulus to hardware sales – and that continues to be the case.”

“There’s a lot going on – a lot of very Japanese specific content that wouldn’t really resonate with the Western world,” he continued. “We’re very relaxed and confident about the prospects for Vita this year and beyond.

“”We obviously launched Vita with a very strong launch line-up, easily the strongest of any other platform that I’ve been involved with – and that’s all of them. As you say though, there’s still a lot of content to come. We have Little Big Planet to come, and then on the third party side FIFA, BioShock, Call of Duty and Assassin’s Creed. So, in my mind it’s a line-up of real quality – and a good balance across various genres.”

He said of Call of Duty: Black Ops: Declassified- “It’s fantastic that it’s coming at Christmas time, and I think that it’s going to provide a huge stimulus for the platform.”

While he called the Vita’s launch a “good start”, he acknowledged that “software and services must be strengthened”.


Tagged With: ,

Amazing Articles You Might Want To Check Out!

Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Persona 3 Reload Soundtrack is Now Available to Stream and Purchase

Persona 3 Reload Soundtrack is Now Available to Stream and Purchase

The acclaimed Atlus RPG's equally acclaimed soundtrack is now available on major platforms, the company has an...

Media Molecule’s Next Game is Going to be a New IP

Media Molecule’s Next Game is Going to be a New IP

A job listing published by the UK studio reveals that its next project will be another entirely new IP.

Gears 6 June Announcement Seemingly Being Teased by JD Fenix Actor – Rumour

Gears 6 June Announcement Seemingly Being Teased by JD Fenix Actor – Rumour

Liam McIntyre, who plays JD Fenix in the Gears of War games, suggests we'll be hearing more about the franchis...

Assassin’s Creed Mirage Developer Has Ideas for More Stories with Protagonist Basim

Assassin’s Creed Mirage Developer Has Ideas for More Stories with Protagonist Basim

"We have ideas on how we could extend the story of Basim," says creative director Stephane Boudon.

Destiny 2: The Final Shape Trailer Highlights the Dread Faction’s Harbinger and Weaver

Destiny 2: The Final Shape Trailer Highlights the Dread Faction’s Harbinger and Weaver

As soldiers of The Witness, the former excels at suspending opponents, while the latter can pull them around u...

SAND LAND Launch Trailer Showcases Vehicular Combat and High Stakes

SAND LAND Launch Trailer Showcases Vehicular Combat and High Stakes

Join Beelzebub, Sheriff Rao, and Thief as they venture to find the Legendary Spring in a post-apocalyptic worl...