Sony Will “Continue to Focus on Indie Games and Unique Partnerships,” Says New Third Party Relations VP

"I will focus on making sure our fans know they made the right choice when they chose PlayStation."

Posted By | On 19th, Jan. 2017

Arguably, no other console manufacturer has as many and as diverse third party relations in this industry as Sony does. Literally any kind of third party game – indie or AAA, western or Japanese – ends up making it on to the PlayStation. A lot of this has to do with the guy handling these relations with the third party- it used to be Adam Boyes, before he left, and now it is Florian Hunziker, who is filling in that role of VP of Third Party Relations.

Speaking to GamesBeat in an interview, Hunziker revealed what fans can expect from PlayStation under his watch. “Early on, most of my focus will be on two key areas,” he said. “The first is making sure our partners, whether they’re a publisher with millions [of dollars] invested in a major franchise or a bootstrapped startup led by a team of passionate developers, get support to easily develop for our platforms and get rewarded for creating great experiences for our fans.

“I will also focus on making sure our fans know they made the right choice when they chose PlayStation. It’s incumbent on us to make sure we’re doing everything we can to maintain a diverse gaming library. I think it is important to provide vibrant and diverse content to PlayStation fans. We want to focus on both huge IPs and smaller developers who are willing to take risks to bring something new and innovative to PlayStation. The industry will thrive from a varied and vibrant development community delivering games that engage and amaze gamers.”

Hunziker also discussed procuring more indie games support for the platform, as well as the notion of exclusivity. “Our fans can expect us to continue to focus on indie games and unique partnerships,” he said. “PlayStation has done a great job bringing diverse content to the platform and I want to continue that focus whether the games are from indies or publishers. Having worked on both the publishing and development side in my career, I know that “exclusivity” is a polarizing topic in the game industry. However, I also understand that there’s a great deal of creative innovation that would never happen without a first party taking on significant financial responsibility. I’m fired up to be joining a company that’s not afraid to take these risks and bring compelling IPs to market.”

So it sounds like things are going to continue to be much the same under Hunziker as they were under Boyes. For fans of PlayStation, that can only be good news.


Tagged With: ,

Amazing Articles You Might Want To Check Out!

Share Your Thoughts Below  (Always follow our comments policy!)



Keep On Reading!

Star Wars Outlaws Will Have Space Stations with Side Quests, Vendors, and More

Star Wars Outlaws Will Have Space Stations with Side Quests, Vendors, and More

While in space, players can also respond to emergency signals from other vessels in combat looking for support...

Star Wars Outlaws’ Spaceflight is “Accessible, Fun, and Action-Packed,” Director Says

Star Wars Outlaws’ Spaceflight is “Accessible, Fun, and Action-Packed,” Director Says

There's "always something to do" in space, with controls that are "extremely easy to get into", according to c...

Telltale Says it “Can’t Give a Big Update Yet” on The Wolf Among Us 2

Telltale Says it “Can’t Give a Big Update Yet” on The Wolf Among Us 2

"We’ve been quiet because we’ve been heads down, focusing on the promise of The Wolf Among Us 2," the deve...

Destiny 2 Fireteam Finder Exits Beta, Voice Chat and Lobby Invites in the Works

Destiny 2 Fireteam Finder Exits Beta, Voice Chat and Lobby Invites in the Works

The in-game LFG tool became available permanently last December for all players and has seen over 60 bug fixes...

Paper Mario: The Thousand-Year Door – Brief New Teaser Reveals Smorg

Paper Mario: The Thousand-Year Door – Brief New Teaser Reveals Smorg

A short, new trailer showcases what the Smorg boss fight will look like in the remake, as well as reworked cut...

Destiny 2: The Final Shape Raid Goes Live on June 7th

Destiny 2: The Final Shape Raid Goes Live on June 7th

Despite the expansion launching on June 4th worldwide, players will have only three days to prep for the raid ...