Archive For Take-Two Interactive Tag

2K’s “Non-Simulation” NFL Title “Didn’t Work Out Creatively” But The Doors Aren’t Fully Shut

2K’s “Non-Simulation” NFL Title “Didn’t Work Out Creatively” But The Doors Aren’t Fully Shut

It's sure to be disappointing news, but Take-Two CEO Strauss Zelnick is willing to make another go "if the opportunity presents itself."

Grand Theft Auto 6 “Was Expensive”, Says Take-Two CEO, as Analysts Estimate Up to $1.5 Billion Cost

Grand Theft Auto 6 “Was Expensive”, Says Take-Two CEO, as Analysts Estimate Up to $1.5 Billion Cost

Strauss Zelnick won't reveal the open-world title's budget but it could end up being one of the most expensive games ever made.

Grand Theft Auto 6 Should be Priced at $80 For the Good of the Industry, Says Bank of America

Grand Theft Auto 6 Should be Priced at $80 For the Good of the Industry, Says Bank of America

In a statement, BoA's Omar Dessouky said that Grand Theft Auto 6 having a higher price tag would encourage other companies to follow suit.

Grand Theft Auto 6 is Coming to Consoles Before PC to Serve “Core Audience” First, Says Take-Two CEO

Grand Theft Auto 6 is Coming to Consoles Before PC to Serve “Core Audience” First, Says Take-Two CEO

"If your core consumer isn't there, if they're not served first and best, you kind of don't hit your other consumers," said Strauss Zelnick.

Rockstar Games Job Listing Implies Plans to Remaster Old Games

Rockstar Games Job Listing Implies Plans to Remaster Old Games

The studio is looking for a senior gameplay programmer who can work with a small team on "classic game technology areas."

Grand Theft Auto 6’s Release Scares Take-Two’s CEO “a Billion” Times More Than Other Games

Grand Theft Auto 6’s Release Scares Take-Two’s CEO “a Billion” Times More Than Other Games

“And I think the minute you stop running scared, you better get a different job if you’re in the entertainment business," he said.

Grand Theft Auto 6 Won’t Have Real-Life Brands Because Take-Two CEO Says “That Keeps Us Pure”

Grand Theft Auto 6 Won’t Have Real-Life Brands Because Take-Two CEO Says “That Keeps Us Pure”

"We need to be true to the underlying intellectual property, and we need to be true to our consumers,” says Strauss Zelnick.

Grand Theft Auto 6’s Price Will Depend on What Consumers Want to Pay, Says Take-Two CEO

Grand Theft Auto 6’s Price Will Depend on What Consumers Want to Pay, Says Take-Two CEO

"How you feel about something you buy is the intersection of the thing itself and what you pay for," said Take-Two's Strauss Zelnick.

Red Dead Redemption Will Get Physical Release on PS5, Nintendo Switch 2 on May 7th – Rumor

Red Dead Redemption Will Get Physical Release on PS5, Nintendo Switch 2 on May 7th – Rumor

A report indicates that the PS5 release will include the whole game and its expansion in a disc, while Switch 2 will get a code-in-a-box.

GTA Online Revenue Leak Spurs Increase in Take-Two Interactive’s Stock Price

GTA Online Revenue Leak Spurs Increase in Take-Two Interactive’s Stock Price

Standing up to bullies is always a great way to earn some goodwill, but Take-Two has lucked out in the recent situation with Rockstar.

Is Grand Theft Auto 6 the Most Expensive Game Ever Made?

Is Grand Theft Auto 6 the Most Expensive Game Ever Made?

According to public records in the UK, Rockstar North's magnum opus is already far above the competition in terms of costs.

Take-Two’s Head of AI Departs, Even Though Its CEO Was “Very Enthusiastic” About the Technology

Take-Two’s Head of AI Departs, Even Though Its CEO Was “Very Enthusiastic” About the Technology

Previously part of Zynga before it was acquired by Take-Two, Luke Dicken and several unknown team members have apparently been laid off.

GTA 6 Team “Probably Rebuilt the Entire RAGE Engine,” Says Former Rockstar Audio Engineer

GTA 6 Team “Probably Rebuilt the Entire RAGE Engine,” Says Former Rockstar Audio Engineer

"I'll be amazed if they didn't because the architecture of technology has advanced significantly since GTA 5," says Rob Carr.

Grand Theft Auto 6 Development Costs May Exceed $2 Billion, Per UK Public Records

Grand Theft Auto 6 Development Costs May Exceed $2 Billion, Per UK Public Records

Based on the reported amount spent on employee salaries in Rockstar North alone, this could be the most expensive game ever made.

Grand Theft Auto 6 Apparently Has “Next-Gen Procedural Breakable Glass,” Per Former Programmer

Grand Theft Auto 6 Apparently Has “Next-Gen Procedural Breakable Glass,” Per Former Programmer

One of potentially many key features has seemingly leaked ahead of the game's next big reveal, courtesy of a former developer.

Take-Two CEO Says AI Making Games Like Grand Theft Auto 6 is “a Laughable Notion”

Take-Two CEO Says AI Making Games Like Grand Theft Auto 6 is “a Laughable Notion”

Strauss Zelnick noted that, while AI can make things that look like games, making interactive worlds "is a completely different animal".

Grand Theft Auto 6 Won’t be Too Big For Older Audiences, Says Take-Two Interactive CEO

Grand Theft Auto 6 Won’t be Too Big For Older Audiences, Says Take-Two Interactive CEO

Strauss Zelnick spoke about Take-Two having plenty of experience with working on games for different audiences, like WWE 2K and NBA 2K.

Grand Theft Auto 6 IDs Reportedly Added to PlayStation Store Backend, Suggesting Release is On Track

Grand Theft Auto 6 IDs Reportedly Added to PlayStation Store Backend, Suggesting Release is On Track

Rockstar may not be gearing up to open pre-orders anytime soon, but this could be proof that it's on track for whenever it does.

Grand Theft Auto 6 Needs Marketing to Create Energy Around November 19 Release, Says Take-Two CEO

Grand Theft Auto 6 Needs Marketing to Create Energy Around November 19 Release, Says Take-Two CEO

"This is not... we're not selling hamburgers," said Zelnick about Grand Theft Auto 6. "We're selling this unique art form."

GTA 6: Are We Really Getting It in 2026?

GTA 6: Are We Really Getting It in 2026?

Over a decade since Grand Theft Auto 5 launched to massive success, and following numerous delays, the sequel may finally be upon us.